# Graphic Mediterranean Apparel The Dolce & Gabbana Portofino Collection Displays Italian Beauty By Malika Renee Butss | Published 2015-07-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/portofino-collection References: [vogue](http://www.vogue.co.uk/news/favourites-of-vogue/2015/07/dolce--gabbana-portofino-collection) & [net-a-porter](http://www.net-a-porter.com/intl/Shop/Designers/Dolce_and_Gabbana?search_DESIGNER=449&termUsed=Dolce%20&%20Gabbana&keywords=dolce&enableAjaxRequest=false&pn=1&npp=60&image_view=product&dScroll=0) Shortly after presenting the Alta Moda A/W '15 Collection, designer duo Domenico Dolce and Stefano Gabbana have finally released their highly anticipated Portofino Collection. Just in time for high summer, this collection is a lavish line filled with [summer-friendly apparel](https://www.trendhunter.com/trends/alessandra-rich). Just like Dolce & Gabanna's A/W Alta Moda line, the Portofino Collection features pieces that are inspired by the beautiful town of Portofino. This collection features 23 pieces patterned with breathtaking scenes taken from the romantic coast. With a variety of footwear, dresses, [swimwear and accessories](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty), there is something for every kind of [Dolce & Gabbana](https://www.trendhunter.com/trends/beach-clubs) gal. For consumers wishing to shop this collection before a vacation, the Portofino Collection is now available on Net-a-Porter. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 76% | Activity: 42% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Mediterranean-inspired Fashion:** There is an opportunity for fashion companies to create collections that feature inspiration from other Mediterranean countries. - **Fashion-travel Synergy:** Fashion brands can work with travel companies to create collections that are inspired by or suitable for popular travel destinations. - **Digital Shopping:** There is an opportunity for fashion companies to explore and expand their online presence. ### Where This Applies - **Fashion:** The fashion industry can capitalize on Mediterranean and travel-inspired collections , as well as expanding their online reach. - **Travel:** The travel industry can potentially collaborate with fashion brands for joint marketing campaigns. - **E-commerce:** The e-commerce industry can provide a platform for fashion companies to reach a wider audience. ## Related on Trend Hunter - [Heavily Patterned Hospitality Designs](https://www.trendhunter.com/trends/beach-clubs.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Romantic Summer-Ready Apparel](https://www.trendhunter.com/trends/alessandra-rich.md) - [Italian Summer Swimwear](https://www.trendhunter.com/trends/soeur.md) - [Resort-Ready Apparel Collections](https://www.trendhunter.com/trends/marie-oliver.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)