# Pop Culture Hipster Books The Portlandia Book Brings Apathetic Hipster Love By Michael Baxter | Published 2014-03-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/portlandia-book References: [psfk](http://www.psfk.com/2014/03/portlandia-activity-book.html) & [ifc](http://www.ifc.com/shows/portlandia) The Portlandia book utilizes the humor that makes the show so popular and puts it on paper. The book, however, isn't a novel, and acts as an [activity book](https://www.trendhunter.com/trends/bizarre-bookshelf) for the artisiest members of the Northwestern section of the States. Portlandia is famous for not only putting hipster lifestyle on the map, but also relentlessly poking fun at the whole thing. This book takes all the apathy, before-it-was-cool-isms and obscure references to new heights. Capturing satire in [written form](https://www.trendhunter.com/trends/die-hot-with-a-vengeance) is incredibly hard, but considering the Portlandia book was written by the stars and creators of the show, Fred Armisen and Carrie Brownstein, the humor translates perfectly. Portlandia is a [cult hit](https://www.trendhunter.com/trends/butane-torch) right now, but with this book, it could extend its reach even further. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 41% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What Makes This Trend Stand Out - **Hipster Culture:** Opportunity for disruptive innovation: Develop products or services that cater to the unique preferences and interests of the hipster demographic. - **Satirical Literature:** Opportunity for disruptive innovation: Explore the creation of satirical books that humorously critique and reflect certain cultural movements or lifestyles. - **Cult TV Show Merchandise:** Opportunity for disruptive innovation: Create merchandise or activity books based on popular cult TV shows to further engage and expand their fan base. ### Sectors Adopting This - **Publishing:** Opportunity for disruptive innovation: Innovate in the publishing industry by experimenting with unconventional book genres or formats to attract niche audiences. - **Entertainment:** Opportunity for disruptive innovation: Incorporate satirical elements and humor into various entertainment mediums, such as TV shows, movies, or online content, to appeal to a broader audience. - **Merchandising:** Opportunity for disruptive innovation: Develop unique and creative merchandise related to popular cult TV shows or subcultures to capitalize on their dedicated fan bases. ## Related on Trend Hunter - [Culinary Comedian Cookbooks](https://www.trendhunter.com/trends/foodheim-a-culinary-adventure.md) - [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md) - [Humorous Parenting Guides](https://www.trendhunter.com/trends/eat-pray-cry.md) - [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md) - [Sci-Fi Show Pop-Up Books](https://www.trendhunter.com/trends/stranger-things-the-ultimate-popup-book.md) - [Book-Themed Plush Collectibles](https://www.trendhunter.com/trends/punchkins-book-plushies.md) - [Historical Humankind Coffee Books](https://www.trendhunter.com/trends/the-book.md) - [Detailed Filmic Fashion Publications](https://www.trendhunter.com/trends/barbie-the-world-tour.md) - [Film-Themed Cookbooks](https://www.trendhunter.com/trends/scrounging-cookbook.md)