# Dry Canned Sangrias Portland Sangrias Are the Perfect Summer Drink By Mishal Omar | Published 2017-05-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/portland-sangria References: [thedieline](http://www.thedieline.com/blog/2017/5/17/portland-sangria) & [henryjinings.net](https://www.henryjinings.net/) The Portland Sangria brand offers a refreshing summer beverage, and enlisted designer Henry Jinings to create the branding for the company's products. The brand offers three different Sangria flavors, including a Raspberry-Loganberry that contains a dry Rose and is flavored with cardamom, a Blueberry made of a dry white wine that is flavored with basil, and a Lemon-Ginger which also contains a dry white wine, and is flavored with rosemary. The distinct flavor profiles of the Portland Sangria beverages, coupled with their bright yet minimalist branding, makes them a standout in the [summer alcoholic beverage market](https://www.trendhunter.com/trends/fruitforward-alcoholic-beverages). Portland Sangria beverages offer a [refreshing alcoholic beverage](https://www.trendhunter.com/trends/passoa) for those seeking a more sophisticated iced drink in the summer months. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 23% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Craft Sangrias:** Crafted sangrias with unique flavor profiles and minimalist branding are disrupting the summer alcoholic beverage market. - **Flavored Wine:** The rise of flavored wines, such as basil and rosemary-infused white wines, presents an opportunity for innovation in the wine industry. - **Alcoholic Iced Drinks:** The demand for sophisticated and refreshing alcoholic iced drinks in the summer is driving innovation in the beverage industry. ### Sectors Adopting This - **Beverage:** The Portland Sangria brand is disrupting the beverage industry with their unique flavor profiles and modern branding. - **Alcohol:** Crafted sangrias and flavored wines are shaking up the alcohol industry by offering consumers new and exciting options. - **Design:** Enlisting a designer to create branding for alcoholic beverages presents an opportunity for innovation in the design industry. ## Related on Trend Hunter - [Refreshing RTD Sangrias](https://www.trendhunter.com/trends/sangria-fizz.md) - [Fruit-Forward Sparkling Aperitifs](https://www.trendhunter.com/trends/rose-city-fizz.md) - [Ready-to-Prepare Sangria Mixes](https://www.trendhunter.com/trends/island-oasis-sangria.md) - [Non-Alcoholic Blackberry Sangrias](https://www.trendhunter.com/trends/blackberry-sangria.md) - [Canned Non-Alcoholic Sangrias](https://www.trendhunter.com/trends/nonalcoholic-sangria.md) - [Sparkling Rosé Sangrias](https://www.trendhunter.com/trends/mija-bubbly-ros-sangria.md) - [Sangria-Esque Specialty Ciders](https://www.trendhunter.com/trends/specialty-cider.md) - [Fruity RTD Wine Spritz Cans](https://www.trendhunter.com/trends/wine-spritz.md) - [Cocktail-Inspired Ciders](https://www.trendhunter.com/trends/pear-lychee-cider.md)