# Humorous Hipster City Guides 'Portlandia: A Guide for Visitors' Offers Goofy Glimpses of the City By Michael Hemsworth | Published 2012-11-18 | World Source: Trend Hunter, https://www.trendhunter.com/trends/portland-city-guide References: [laughingsquid](http://laughingsquid.com/portlandia-a-guide-for-visitors-by-fred-armisen-carrie-brownstein/) & [ifc](http://www.ifc.com/shows/portlandia/book) The 'Portlandia: A Guide for Visitors' is a humorous Portland city guide that pokes fun at the alternative nature of the city's inhabitants. Created by TV show Portlandia's creators Fred Armisen and Carrie Brownstein, 'Portlandia: A Guide for Visitors' totes several maps that highlight the city's main points of interest. The guide, although kind of helpful, offers readers a more humorous take on Portland with sections including the [dining out](https://www.trendhunter.com/trends/tvfoodmaps) labels, which include such goofy flags as pretend-vampire menu and free wifi with purchase of router. The cheeky city guide can be purchased at [Amazon](https://www.trendhunter.com/trends/chuck-e-cheese-and-friends-party-cookbook) and is ensured to be “printed on 130% recycled paper in a peanut-free, smoke-free plant by local workers in a friendly and fair environment, free of sudden noises and unnatural light,” according to the site. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 28% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### Key Themes Behind This Trend - **Humorous City Guides:** Disruptive innovation opportunity: Create humorous city guides for other cities, offering a unique and entertaining perspective for tourists. - **Alternative Tourism:** Disruptive innovation opportunity: Develop alternative tourism experiences that cater to niche markets seeking unconventional and offbeat attractions. - **Satirical Travel Merchandise:** Disruptive innovation opportunity: Design and sell satirical travel merchandise that adds humor and irony to traditional travel products. ### Where This Applies - **Tourism:** Disruptive innovation opportunity: Introduce innovative and unconventional offerings to the tourism industry, tapping into the growing demand for unique travel experiences. - **Publishing:** Disruptive innovation opportunity: Create a publishing platform that specializes in producing offbeat and satirical city guides. - **E-commerce:** Disruptive innovation opportunity: Build an e-commerce platform dedicated to selling humorous travel merchandise and unconventional souvenirs. ## Related on Trend Hunter - [Illustrated Kombucha Guides](https://www.trendhunter.com/trends/kombucha-guide.md) - [Humorous Parenting Guides](https://www.trendhunter.com/trends/eat-pray-cry.md) - [Music-Themed Travel Guides](https://www.trendhunter.com/trends/skyscanner-music-guides.md) - [Lavatory Travel Guides](https://www.trendhunter.com/trends/encycloopedia.md) - [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md) - [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md) - [Luxury Designer Travel Guides](https://www.trendhunter.com/trends/city-guide-resorts.md) - [Food-Focused Travel Guide Platforms](https://www.trendhunter.com/trends/foodietrip.md) - [Child-Forward Travel Planning Kits](https://www.trendhunter.com/trends/trip-jones.md)