# Bottle-Packaged Portfolios This Portfolio is Presented Through an Interactive Message in a Bottle By Ady Floyd | Published 2015-07-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/portfolio References: [designtaxi](http://designtaxi.com/news/377690/This-Designer-s-Portfolio-Is-An-Interesting-Message-In-A-Bottle/) & [behance.net](https://www.behance.net/gallery/731554/Portfolio-in-a-bottle) This once-aspiring advertiser, graphic designer and industrial designer has created an interesting way to present their portfolio: a message in a bottle. Artist Canhür Aktuglu has changed up the resume game by creating a company-specific [message in a bottle portfolio](https://www.trendhunter.com/trends/reszames). The bottle used was an average [clear wine bottle](https://www.trendhunter.com/trends/sculptural-glass-bottles) that had a logo on the front created by Canhür Aktuglu. The logo stated "DDB&Me." Since DDB was the company that Canhür Aktuglu was applying to, it made the presentation very personal. Inside the bottle was scroll containing a [cover letter and resume](https://www.trendhunter.com/trends/portfoliia). The bottle's cork was embedded with a USB. The USB contained a virtual database of the artist's work. This creative approach conveys the importance of being unique and standing out when you are applying for a creative role. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 86% | Activity: 84% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Message-in-a-bottle Portfolios:** Creating portfolios presented in a unique and creative format, such as a message in a bottle, can disrupt traditional resume presentation methods. - **Personalized Job Applications:** Customizing portfolios to specific companies and adding personalized elements can enhance the impact of job applications, leading to disruptive innovation opportunities. - **Digital Portfolio Integration:** Incorporating digital elements, such as embedding USB drives with virtual databases, into physical portfolios can create a seamless and interactive experience, opening doors for disruptive innovation. ### Industries Being Reshaped - **Advertising and Marketing:** The advertising and marketing industry can explore message-in-a-bottle portfolio presentations to differentiate candidates and attract creative talent. - **Design and Creative Services:** Design and creative service industries can leverage personalized job applications to showcase the unique skills and capabilities of their professionals, fostering disruptive innovation. - **Technology and Digital Solutions:** The technology and digital solutions industry can capitalize on the integration of physical and digital portfolios, offering innovative tools and platforms for online resume presentations and job applications. ## Related on Trend Hunter - [Gamified Portfolio Builder Tools](https://www.trendhunter.com/trends/portfolio-builder.md) - [Design Process Portfolios](https://www.trendhunter.com/trends/viewport.md) - [Streamlined Resume-to-Portfolio Tools](https://www.trendhunter.com/trends/urlmesite.md) - [Professional Portfolio Tools](https://www.trendhunter.com/trends/akenotex.md) - [Portfolio Builder Tools](https://www.trendhunter.com/trends/snapcv.md) - [DIY Whisky Bottles](https://www.trendhunter.com/trends/diy-whisky-bottle.md) - [Portfolio Builder Apps](https://www.trendhunter.com/trends/showfolio.md) - [Customizable Olive Oil Bottles](https://www.trendhunter.com/trends/paint-pour-gift-set.md) - [Creative Collectible Spirits Bottles](https://www.trendhunter.com/trends/collectible-spirits-bottle.md)