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# Candy Bar CVs
This Vintage Chocolate Bar-Themed Portfolio Packaging is Creative and Delicious

By Alyson Wyers | Published 2015-07-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/portfolio-packaging
References: [designtaxi](http://designtaxi.com/news/378105/Designer-Presents-His-CV-Portfolio-As-A-Chocolate-Bar-Packed-In-A-Shiny-Mailer/) & [behance.net](https://www.behance.net/gallery/25151405/Mini-Book-2015)

In today's job market, which is especially competitive for creative types, every little thing can make a difference and set you apart, including portfolio packaging. With his resume, Mikaël Thiolet tapped into the universal love of chocolate. Based in Paris, France, the graphic design and communications student created a [candy bar-themed CV](https://www.trendhunter.com/trends/reszames) for a self-promotion project.

His credentials can be found on a [chocolate bar wrapper](https://www.trendhunter.com/trends/walkers-chocolates) as well as a stack of cards declaring his expertise in a variety of skills from typography to branding. The whole thing come in a shiny mailer, which really sets of the entire portfolio packaging. The contents play off the chocolate bar theme, with a silver and light pink color scheme that throws back to the 1950s.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 75% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Creative Packaging:** Opportunity for disruptive innovation in portfolio packaging by incorporating unique and attention-grabbing design elements.
- **Personalized Branding:** Potential for disruptive innovation by creating customized CVs that reflect the personality and skills of individuals.
- **Nostalgic Design:** Disruptive innovation opportunity by incorporating vintage elements into portfolio packaging to evoke a sense of nostalgia and stand out from the competition.

### Where This Applies

- **Graphic Design:** Opportunity for disruptive innovation in the graphic design industry by exploring unconventional and creative approaches to portfolio packaging.
- **Advertising and Marketing:** Disruptive innovation potential in the advertising and marketing industry, where unique and eye-catching CVs can help individuals differentiate themselves and attract attention from potential clients or employers.
- **Packaging and Printing:** Opportunity for disruptive innovation in the packaging and printing industry by offering specialized services for personalized and creative portfolio packaging solutions.

## Related on Trend Hunter

- [Merit-Based Shareable Chocolates](https://www.trendhunter.com/trends/made-to-share-packaging.md)
- [DIY Chocolate Wrappers](https://www.trendhunter.com/trends/diy-chocolate-wrapper.md)
- [Vintage-Style Candy Branding](https://www.trendhunter.com/trends/cadbury-yours-for-200-years.md)
- [Consumer-Focused Packaging Strategies](https://www.trendhunter.com/trends/consumerfocused-packaging-strategies.md)
- [Wine-Infused Chocolate Packaging](https://www.trendhunter.com/trends/vine-to-bar-chocolate.md)
- [Chocolate Flavor-Branded Displays](https://www.trendhunter.com/trends/hersheys-cookies-n-creme.md)
- [Adult-Targeted Milk Chocolates](https://www.trendhunter.com/trends/gnaw-chocolate-bar.md)
- [Fine Art-Covered Chocolates](https://www.trendhunter.com/trends/m-cacao-artbars.md)
- [Multisensory Chocolate Bars](https://www.trendhunter.com/trends/fortnum-mason-and-otherway.md)
