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# Golden Child Editorials
Josephine Skriver Glitters in Porter Magazine's #5 Issue

By Vasiliki Marapas | Published 2014-10-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/porter-magazines-5-issue
References: [wearesodroee](http://wearesodroee.com/2014/10/06/the-golden-hour/) & [net-a-porter](http://www.net-a-porter.com/Content/portermagazine)

Josephine Skriver stars in 'The Golden Hour' editorial, which appears in Porter Magazine's #5 issue for Winter 2014.

"The Golden Hour" can refer to several things: in the medical field, it's the hour following a serious injury, in which immediate treatment is crucial for recovery; in photography, it is the magical hour after sunrise or before sunset. In this editorial, it appears to be a mythical hour, in which a supernatural energy hangs in the air.

Makeup artist Fredrik Stambro applied a rich, creamy [metallic eye shadow](https://www.trendhunter.com/trends/kustaa-saksi1), while fashion editor Maya Zepinic outfitted Skriver in pieces with [metallic accents](https://www.trendhunter.com/trends/gold-fine-jewelry). Hair stylist Tina Outen completed the look with several unkempt up-'dos. The editorial was lensed by photographer Chris Colls.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 75% | Activity: 59% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Metallic Makeup:** Opportunity for makeup companies to create innovative and long-lasting metallic eye shadows and lipsticks.
- **Mythical Fashion:** Opportunity for fashion designers to create collections inspired by mythical creatures and supernatural energy.
- **The Golden Hour Photography:** Opportunity for photography businesses to create workshops and services focused on capturing the beauty of the Golden Hour.

### Sectors Adopting This

- **Makeup:** Companies in the makeup industry can benefit from creating products with metallic finishes that last for the Golden Hour.
- **Fashion:** Fashion designers can explore creative mythical themes inspired by the Golden Hour for their collections, creating unique and memorable pieces.
- **Photography:** Photography businesses can create workshops or services geared towards capturing the beauty of the Golden Hour as a unique feature in their service offerings.

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