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# Polished Pop Queen Editorials
Lady Gaga is the Cover Star for Porter Magazine Summer 2014

By Megan Facciuolo | Published 2014-04-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/porter-magazine-summer-2014
References: [nitrolicious](http://nitrolicious.com/2014/04/02/lady-gaga-covers-porter-magazine/) & [net-a-porter](http://www.net-a-porter.com/portermagazine?channel=intl&country=GB&cm_mmc=LinkshareUK-_-QFGLnEolOWg-_-Custom-_-LinkBuilder&siteID=QFGLnEolOWg-uuqhvaC2_Mfl9MhieuSCHA)

The Porter Magazine Summer 2014 issue features a surprisingly subdued Lady Gaga. The pop diva is usually dressed in wacky, barely-there fashions and dons crazy hairdos with [big shades](https://www.trendhunter.com/trends/bouquet-collection-1) -- sometimes you actually wonder what she would looks sans the oddities. Porter Magazine, a subsidiary of Net-A-Porter.com, will give you a glimpse in its upcoming issue.

The publication has stripped away Gaga's usual getup and features her in a rare, but pure state. The editorial entitled 'Gaga -- The Lady' features her sitting on a stool, donning a floor-length, geisha-like robe and rocking a fringe-full hairdo of one (yes, one) solid color. She also has [little to zero makeup on](https://www.trendhunter.com/trends/il-pranzo-campaign), but confidently gazes into the camera's lens.

This is only the second issue of Porter Magazine and it has already set the standards high for cover models: first Gisele Bundchen and now Lady Gaga -- I wonder who's next?

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 77% | Activity: 31% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### Why This Trend Is Growing

- **Subdued Celebrity Editorials:** There is an opportunity for magazines to feature more celebrities in rare but pure states to attract more readers.
- **Minimalist Fashion and Makeup:** Companies can explore minimalist fashion and makeup styles to cater to those looking for simplicity in a world where everything is over the top.
- **High-end Fashion Subsidiaries:** There is an opportunity for businesses to create high-end fashion subsidiaries to cater to those looking for more exclusive and elite fashion and photography styles.

### Industries Being Reshaped

- **Magazine Publishing:** Magazine publishers can benefit from featuring celebrities in surprising, stripped-down editorials.
- **Fashion and Beauty:** Companies in the fashion and beauty industries can explore minimalist styles to keep up with the trend featured in the editorial.
- **Luxury Fashion:** Luxury fashion businesses can consider establishing high-end fashion subsidiaries to cater to the elite demographic looking for exclusive styles and photography.

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