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# Beach Bum Backpacks
The Porter and Saturdays Surf Bag is Ready to Hold Some Summer Fun

By Michael Hines | Published 2010-04-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/porter-and-saturdays
References: [highsnobiety](http://www.highsnobiety.com/news/2010/04/11/porter-x-saturdays-surf-bag/) & [bloomingdales](http://www.bloomingdales.com/)

I wish I had had the Porter and Saturdays Surf Bag when I was in high school. This backpack has some sleek styling and a cool color scheme, which is all any backpack really needs. Functionality be damned.

This backpack is begging to be worn on my back. If only I could somehow make my way to Bloomingdales, where this backpack is being sold. I suppose I would have to hustle up the $295 that the Porter and Saturdays Surf Bag goes for, but that shouldn't be a problem.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 30% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Summer Backpacks:** Opportunity to develop functional and stylish backpacks for beach-goers and summer travelers.
- **Fashionable Functionality:** Opportunity to create products that combine sleek design with practical features.
- **Luxury Backpacks:** Opportunity to tap into the high-end backpack market with premium materials and unique design features.

### Sectors Adopting This

- **Fashion & Accessories:** Opportunity for fashion brands to develop their own line of stylish and functional summer backpacks.
- **Travel & Leisure:** Opportunity for travel gear companies to create backpacks specifically designed for beach and summertime adventures.
- **Luxury Goods:** Opportunity for luxury goods manufacturers to create high-end backpacks for fashion-conscious consumers.

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