# Resealable Chocolate Packaging Printpack's Portable Snack Wrapper Encourages Eating in Moderation By Laura McQuarrie | Published 2016-01-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/portable-snack References: [confectionerynews](http://www.confectionerynews.com/Processing-Packaging/Open-and-shut-case-to-add-resealable-feature-to-chocolate-bars-says-Printpack) & [printpack](http://www.printpack.com/) Portable snack packaging is often only designed to last a single use, but many brands are responding to a desire for [resealable containers](https://www.trendhunter.com/trends/reef-rtd) that are more in line with a consumer's desire to snack frequently throughout the day. Printpack is one manufacturer that's empowering its clients and in turn, consumers, by providing options packaging systems that influence portion control. Printpack developed a packaging concept called 'Full Access Reseal-It," which allows consumers to eat in moderation. This innovative packaging system is likened to a packet of wet baby wipes, which must be resealed in order to prevent them from drying out. While it's possible for consumers to simply fold over a [candy bar's packaging](https://www.trendhunter.com/trends/walkers-chocolates), Printpack developed this [portable snack packaging](https://www.trendhunter.com/trends/betterforyou-snack) in order to prevent sticky messes and contamination. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 73% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Resealable Snack Packaging:** The trend of resealable snack packaging allows consumers to eat in moderation and avoid contamination. - **Portion Control Packaging:** The trend of portion control packaging helps consumers manage their snacking habits and encourages healthier choices. - **Convenience Packaging:** The trend of convenient snack packaging enables consumers to snack on-the-go and enjoy their favorite treats anytime. ### Who This Affects Most - **Food & Beverage Packaging:** There is an opportunity for disruptive innovation in the food and beverage packaging industry by introducing new resealable and portion control packaging solutions. - **Consumer Goods:** The consumer goods industry can benefit from disruptive innovation in the form of convenient and portable snack packaging that meets the demands of modern snacking habits. - **Packaging Technology:** Innovative packaging technology holds potential for disrupting the market with resealable solutions that enhance convenience and freshness. ## Related on Trend Hunter - [Hassle-Free Snack Packaging](https://www.trendhunter.com/trends/easypeel-open-packaging.md) - [Portion-Controlled Candy Packaging](https://www.trendhunter.com/trends/cadbury-duos.md) - [Peelable Snack Pouches](https://www.trendhunter.com/trends/proampac.md) - [Sustainable Food Packaging Designs](https://www.trendhunter.com/trends/placon-crystal-seal-delectables.md) - [Easy-Open Snack Pouches](https://www.trendhunter.com/trends/easy-open-snack-pouch.md) - [Resealable Licorice Packaging](https://www.trendhunter.com/trends/mets-board-and-kouvolan-lakritsi.md) - [Resealable Lettuce Packaging](https://www.trendhunter.com/trends/sensei-farms.md) - [Consumer-Focused Packaging Strategies](https://www.trendhunter.com/trends/consumerfocused-packaging-strategies.md) - [Low-Plastic Dairy Packaging](https://www.trendhunter.com/trends/resealable-lid-packaging.md)