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# Meat Snack Bars
Wilde Makes Protein-Rich, Portable Meat Snacks in the Form of Bars

By Laura McQuarrie | Published 2017-03-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/portable-meat
References: [store.wildebrands](https://store.wildebrands.com/products/roam-wilde-sample-pack)

For the longest time, many consumers have perceived meat as the main part of their daily meals, but a desire for protein snacking on the go has created a new market for [portable meat snacks](https://www.trendhunter.com/trends/meat-snack-product). Wilde is one brand that is setting itself apart as a producer of unique protein snacks, such as its [Chicken Chips](https://www.trendhunter.com/trends/chickenbased-protein-snack) and flavored snack bars made with turkey, beef and chicken.

Its snack bars come in flavors like Maple Bacon Blueberry & Turkey, Peach BBQ Beef and Sweet Thai Basil Chicken and boast anywhere from 10 to 11 grams of protein from free-range fowl or grass-fed cows.

These protein-rich snack products remind of others from brands such as Tanka and [EPIC](https://www.trendhunter.com/trends/Preventive-Violence-Screening), which also provide meat snacks in a convenient, handheld and individually wrapped format.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 52% | Activity: 18% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Portable Meat Snacks:** The rise of protein snacking on the go has created a demand for portable meat snacks, opening opportunities for innovative products and packaging.
- **Flavored Snack Bars:** The popularity of flavored snack bars made with turkey, beef, and chicken presents an opportunity for brands to create unique, protein-rich snacks with diverse flavor profiles.
- **Convenient Meat Snack Formats:** The success of individually wrapped meat snack products highlights a trend towards convenient, grab-and-go formats, prompting innovation in packaging and product design.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can tap into the growing market for portable meat snacks by developing and promoting protein-rich snack options that cater to the needs of busy consumers.
- **Health and Wellness:** The health and wellness industry can capitalize on the demand for protein-rich snacks by creating convenient, flavorful meat snack bars that align with consumers' desire for healthier, on-the-go options.
- **Packaging and Product Design:** The packaging and product design industry can explore innovative solutions to enhance the convenience and appeal of meat snack bars, such as easy-open packaging and sustainable materials.

## Related on Trend Hunter

- [Pork-Filled Snack Bars](https://www.trendhunter.com/trends/free-range-pork-bar.md)
- [Spicy-Sweet Protein Chips](https://www.trendhunter.com/trends/wilde-protein-chips.md)
- [Savory Meat Snack Products](https://www.trendhunter.com/trends/hungry-boar.md)
- [Low-Sugar Protein-Rich Meat Sticks](https://www.trendhunter.com/trends/pro-snack-stick.md)
- [Convenient Protein-Packed Meat Sticks](https://www.trendhunter.com/trends/country-archer-provisions-1.md)
- [Savory On-the-Go Snack Bars](https://www.trendhunter.com/trends/savory-bars.md)
- [Piquant Cheese Protein Chips](https://www.trendhunter.com/trends/wilde-protein-chips-spicy-queso.md)
- [Savory Protein Bars](https://www.trendhunter.com/trends/savory-protein-bars.md)
- [Chicken-Based Protein Snacks](https://www.trendhunter.com/trends/chickenbased-protein-snack.md)
