# Luxury Car Subscription Services Porsche Recently Added a Single Vehicle Option to Porsche Drive By Daniel Johnson | Published 2020-08-26 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/porsche-drive References: [engadget](https://www.engadget.com/porsche-drive-single-vehicle-074506489.html) & [porsche](https://www.porsche.com/canada/en/accessoriesandservices/porschedrive/) [Porsche](https://www.trendhunter.com/trends/porsche-transfer-service) recently made a number of changes to its subscription service, named Porsche [Drive](https://www.trendhunter.com/trends/cayenne-taste-drive). Notably, the automotive company will launch Porsche Drive in Los Angles, and it will also add a new option. Previously Porsche had a multi-vehicle option, as well as a short-term rental option, and now Porsche is adding a single-vehicle opinion. The new single vehicle will provide consumers with the ability t rent a vehicle for one fee, between one and three months. The service will cost $1,500 each month. Porsche first started to run a subscription service in 2017, with a service operating in Atlanta. Following the initial success, the company launched similar services in Las Vegas, Phoenix, San Diego, as well as Toronto. Image Credit: Porsche ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 14% | Activity: 32% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Luxury Car Subscription Services:** Disruptive innovation opportunity: Explore new models for luxury car subscription services, such as offering single-vehicle options. - **Short-term Rental Options:** Disruptive innovation opportunity: Create flexible short-term rental options for consumers who may only need a vehicle for a few months. - **Expansion of Subscription Services:** Disruptive innovation opportunity: Expand subscription services to new markets and cities, capitalizing on the success and demand seen in Atlanta, Las Vegas, Phoenix, San Diego, and Toronto. ### Where This Applies - **Automotive:** Disruptive innovation opportunity: Revolutionize the automotive industry by offering subscription services that provide more flexible and convenient options for consumers. - **Rental and Leasing Services:** Disruptive innovation opportunity: Transform the rental and leasing industry by integrating subscription services and short-term rental options into existing business models. - **Technology:** Disruptive innovation opportunity: Develop innovative technology solutions to streamline the luxury car subscription process and enhance the overall user experience. ## Related on Trend Hunter - [Car Feature Addition Subscriptions](https://www.trendhunter.com/trends/acceleration-increase.md) - [Car Hardware Subscription Services](https://www.trendhunter.com/trends/bmw-1.md) - [Flexible Monthly Car Shares](https://www.trendhunter.com/trends/turo-monthly.md) - [Sports Car Airline Transfers](https://www.trendhunter.com/trends/porsche-transfer-service.md) - [Electric Car Subscription Plans](https://www.trendhunter.com/trends/evolve-subscription-plan.md) - [Luxury Auto-Branded Travel Experiences](https://www.trendhunter.com/trends/porsche-travel-experience.md) - [Streamlined Vehicle Subscription Tiers](https://www.trendhunter.com/trends/vehicle-service.md) - [All-Inclusive Automotive Apps](https://www.trendhunter.com/trends/automotive-apps.md) - [Outdoor Vehicle Rental Memberships](https://www.trendhunter.com/trends/polaris-adventures-select.md)