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# Remote-Controlled Minature Shops
This Pop-Up Shop in Japan is Controlled Wirelessly

By Michael Nieto | Published 2014-02-27 | Updated 2014-03-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/popup-shop
References: [designtaxi](http://designtaxi.com/news/364051/Designer-Creates-Tiny-Remote-Controlled-Pop-Up-Shop-In-Japan/) & [dshott](http://dshott.co.uk/rc-shop)

A Tokyo-based British designer named Duncan Shotton has created an intriguing and ingenious way to sell his ‘Real Boy Pins’ as a miniature, remote-controlled pop-up shop. He intends to sell [little thumb-tacks](https://www.trendhunter.com/trends/pop-top) in the form of ‘Pinocchio’ with a needle for a nose to the public.

His idea of creating a tiny ‘shop’ out of cardboard with a tiny display case for the pins makes people turn heads as they approach the stand or walk by. It's cleverly placed on top of a remote control toy car and calls it his tiny ‘remote-controlled pop-up shop.' This creative pop-up shop makes quite an interesting appearance as people learn to recognize his product in the most captivating and purposely distracting controlled form.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 6% | Activity: 39% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Pop-up Shops:** Creating miniature, remote-controlled pop-up shops presents a disruptive innovation opportunity for retailers.
- **Novelty Marketing:** Exploring unique and intriguing marketing techniques, like the remote-controlled pop-up shop, can disrupt traditional advertising strategies.
- **Interactive Retail:** Incorporating interactive elements into retail spaces, such as remote-controlled displays, can enhance customer engagement and create memorable experiences.

### Where This Applies

- **Retail:** The retail industry can leverage remote-controlled miniature pop-up shops to attract customers and drive sales.
- **Advertising:** The advertising industry can embrace novelty marketing techniques to capture audience attention and enhance brand recognition.
- **Event Planning:** Event planners can utilize remote-controlled pop-up shops to create unique and interactive experiences for attendees.

## Related on Trend Hunter

- [Whimsical Remote-Controlled Car Bags](https://www.trendhunter.com/trends/remotecontrolled-cars.md)
- [Dish-Inspired Plushie Pop-Ups](https://www.trendhunter.com/trends/jellycats-fish-chips.md)
- [Playful Tokyo Pop-Ups](https://www.trendhunter.com/trends/tokyo-popups.md)
- [Surrealist Pop-Up Installations](https://www.trendhunter.com/trends/surrealist-popup.md)
- [Mini Interactive Bags](https://www.trendhunter.com/trends/mini-fiodor.md)
- [Grocer-Inspired Installations](https://www.trendhunter.com/trends/mini-market-popup.md)
- [Viral Collectible Toy Pop-Ups](https://www.trendhunter.com/trends/popup-in-singapore.md)
- [Blind Box Toy Shops](https://www.trendhunter.com/trends/miniso-store.md)
- [Automotive Parking Lot Pop-Ups](https://www.trendhunter.com/trends/parking-lot-pop-up.md)
