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# Event-Planning Apps
The 'Vurb' App Combines Popular Apps for Arranging Entertainment in One Place

By Christopher Magsambol | Published 2015-09-02 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/popular-apps
References: [nydailynews](http://www.nydailynews.com/news/national/search-app-vurb-rolls-group-messages-android-version-article-1.2335999) & [vurb](http://vurb.com/)

'Vurb' is trying to make our lives easier by providing one place for all popular apps. Some of the more popular apps used are Yelp, IMDB, [Spotify](https://www.trendhunter.com/trends/humit-app) and [Open Table](https://www.trendhunter.com/trends/intrinsic-flowstate-platform), many of which are needed to plan a single event or night out.

Not only are the most popular apps in one place, the newest update has a group messaging option, making it even easier to plan a night out with friends. One of the app's most convenient features allows users to create a card with all the necessary information on it to be sent out to friends. For example, Yelp is used to check a restaurant's reviews, movie tickets are bought from another app and through Open Table, dinner is booked.

As Vurb's popularity continues to grow, expect to see it available for computers and [iPads](https://www.trendhunter.com/trends/the-hermix-nano). Vurb also plans to incorporate more travel-focused apps to cater to out-of-town visitors.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 11% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Convergence of Apps:** The 'Vurb' app combines popular apps for arranging entertainment in one place, creating opportunities for further integration and streamlining of app functionalities.
- **Group Planning:** The addition of a group messaging option in the 'Vurb' app enables easier coordination and planning of events, opening up possibilities for collaborative event planning experiences.
- **Unified Event Cards:** The ability to create a card with all necessary event information in the 'Vurb' app presents possibilities for disruptive innovations in event organization and invitation processes.

### Where This Applies

- **Mobile App Development:** As 'Vurb' showcases the convergence of popular apps, there is potential for disruptive innovation in the mobile app development industry.
- **Social Networking:** The group planning feature in 'Vurb' can prompt disruptive innovations in social networking platforms, creating new opportunities for collaboration and event planning within online communities.
- **Travel and Hospitality:** Vurb's plan to incorporate more travel-focused apps presents disruptive innovation opportunities in the travel and hospitality industry, enhancing the overall experience of out-of-town visitors.

## Related on Trend Hunter

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- [Custom Event Invitation Apps](https://www.trendhunter.com/trends/apple-invites.md)
