# Spiked Prebiotic Sodas PopSips Speaks to Gen Z & Millennials Who Use Prebiotic Sodas as Mixers By Laura McQuarrie | Published 2025-10-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/popsips References: [finance.yahoo](https://finance.yahoo.com/news/popsips-category-defining-spiked-prebiotic-154700024.html) & [drinkpopsips](https://drinkpopsips.com/products/pop-sips)  Interest in gut health is skyrocketing, and with the rapid rise of the prebiotic soda category, it was only a matter of time before alcohol entered the mix. PopSips specializes in spiked, gut-friendly sodas that appeal to [Gen Z](https://www.trendhunter.com/trends/gorgie-x-gopuff) and [Millennials](https://www.trendhunter.com/trends/sour-punch-inspired-soda) who are already accustomed to using prebiotic sodas as mixers. PopSips' [spiked prebiotic sodas](https://www.trendhunter.com/trends/popsips-announced) are available in refreshing varieties like Strawberry Lemon, Ginger Lime, Raspberry Rose and Berry with clean-ingredient profiles, real fruit juice, two grams of plant-based fiber, apple cider vinegar, only a single gram of sugar and 6% alcohol content. "For us, and for a lot of people we know, if you're going to go out and have a drink, why wouldn't you choose something made with better, more functional ingredients, as long as it still tastes great?" asks CEO Garrett Olsen. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 67% | Activity: 59% | Freshness: 51% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Functional Alcohol Beverages:** The convergence of wellness and alcohol presents an opportunity for beverages that offer health benefits alongside a social experience. - **Gut-health Alcohol Innovations:** With the increasing focus on gut health, alcoholic drinks that incorporate prebiotic elements are set to disrupt traditional beverage markets. - **Millennial and Gen Z Beverage Preferences:** Younger generations' preference for products combining health-conscious ingredients with delightful flavors is reshaping the alcoholic drink sector. ### Where This Applies - **Beverage Industry:** The beverage industry is experiencing a shift as brands innovate with health-focused alcoholic products that promise functional benefits. - **Health and Wellness Industry:** This health-conscious demographic is driving growth in the wellness industry, where alcoholic drinks now blur the lines between indulgence and functional nutrition. - **Alcohol Industry:** The traditional alcohol industry is being challenged by new entrants that offer drinks with added health benefits and clean-label ingredients. ## Related on Trend Hunter - [Juicy Prebiotic Sodas](https://www.trendhunter.com/trends/simply-pop.md) - [Gut-Friendly Soft Drinks](https://www.trendhunter.com/trends/hip-pop-soda.md) - [Functional Prebiotic Soda Lines](https://www.trendhunter.com/trends/health-ade-2.md) - [Flavorful Prebiotic Sodas](https://www.trendhunter.com/trends/lively-prebiotic-pops.md) - [Prebiotic Ginger Ale-Inspired Sodas](https://www.trendhunter.com/trends/poppi-ginger-fizz.md) - [Mood-Boosting Prebiotic Sodas](https://www.trendhunter.com/trends/daytrip-prebiotic-sodas.md) - [Juice Brand Prebiotic Sodas](https://www.trendhunter.com/trends/poppi-sodas.md) - [Bubbly Prebiotic Sodas](https://www.trendhunter.com/trends/bubbly-prebiotic-soda.md) - [Pre-Biotic Berry Sodas](https://www.trendhunter.com/trends/poppiwild-berry.md)