# Healthy Frozen Fruit Treats Popsicle's Fruit Pops Arrive at Just 45 Calories By Ell Smith | Published 2018-05-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/popsicles-fruit-pops References: [chewboom](https://www.chewboom.com/2018/05/08/popsicle-introduces-new-fruit-pops-made-with-real-fruit/) & [popsicle](https://www.popsicle.com/) Frozen treats are a summer essential but the high caloric intake and long list of [artificial ingredients](https://www.trendhunter.com/trends/goodpop-x-smartsweets) are enough to deter any sweet tooth, but Popsicle's Fruit Pops hope to offer consumers a healthier summer snack. The treats are made with just five ingredients: water, real fruit, real cane sugar, vitamin C and natural flavors. Sure to appeal to any health conscious consumer, these fruity treats arrive at just 45 calories a pop. Popsicle's Fruit Pops are available in four flavors including strawberry, orange, mango and raspberry and arrive in assorted 12-piece boxes. Popsicle's Fruit Pops arrive as the ideal alternative for those looking to enjoy a [frozen treat](https://www.trendhunter.com/trends/oppo-refreshed) without the guilt. Image Credit: Popsicle ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 24% | Activity: 13% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Healthy Frozen Treats:** Disruptive Innovation Opportunity: Explore new ways to create low-calorie and natural frozen treats using real fruit and minimal ingredients. - **Health Conscious Snacks:** Disruptive Innovation Opportunity: Develop innovative snacks that cater to health-conscious consumers with minimal artificial ingredients. - **Natural Fruit-based Popsicles:** Disruptive Innovation Opportunity: Create a line of fruit-based popsicles made with real fruit, no artificial sweeteners, and low calorie count. ### Where This Applies - **Frozen Snacks Industry:** Disruptive Innovation Opportunity: Transform the frozen snacks industry by offering healthier alternatives that prioritize natural ingredients and lower calorie counts. - **Health Food Industry:** Disruptive Innovation Opportunity: Innovate within the health food industry by introducing snacks made with minimal ingredients and no artificial additives. - **Frozen Treats Market:** Disruptive Innovation Opportunity: Capture a new segment of the frozen treats market by offering guilt-free options that appeal to health-conscious consumers. ## Related on Trend Hunter - [Refreshing Fruit-Packed Frozen Treats](https://www.trendhunter.com/trends/del-monte-freeze-pops.md) - [Smoothie-Style Ice Pops](https://www.trendhunter.com/trends/pitaya-foods-smoothie-pops.md) - [Frozen Granola-Infused Yogurt Pops](https://www.trendhunter.com/trends/halo-top-frozen-yogurt-pops.md) - [Fruit-First Frozen Treats](https://www.trendhunter.com/trends/goodpop-junior-pops.md) - [Health-Focused Fruity Smoothies](https://www.trendhunter.com/trends/smoothie-pop.md) - [All-Juice Frozen Ice Pops](https://www.trendhunter.com/trends/goodpop-organic-juice-blasters.md) - [Shelf-Stable Fruit Pops](https://www.trendhunter.com/trends/ezee-freezee.md) - [Organic Freezer Popsicles](https://www.trendhunter.com/trends/organic-freezer-pops.md) - [Hidden Veggie Pops](https://www.trendhunter.com/trends/pops.md)