# Unique Layered Illustrations The Popshot Arts Publication Launches 'The Print Shop' By Matthew Fieldhouse | Published 2011-07-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/popshot-print-shop-launch References: [popshotpopshot](http://popshotpopshot.com/theprintshop.html) Popshot, the bi-annual Britain-based arts publication that champions [contemporary poetry and illustration](https://www.trendhunter.com/trends/illustrated-bookmarks), has recently launched ‘The Print Shop’ – an opportunity to bring beautiful and affordable illustration prints to the walls of visual art/illustration lovers around the world. After five issues of producing the magazine and having worked with over 100 illustrators, the mag has decided to take six of the finest illustrations from the past two years and turn them into [beautiful, collectable art prints](https://www.trendhunter.com/trends/art-retail). Prints are available from top illustrators Sam Green, Mydeadpony, Devin McGrath, Tom Hovey, City Abyss and Esra Røise. Each illustration is Giclee printed, produced in [limited-edition runs](https://www.trendhunter.com/trends/studio-54) of 150 and measures at a whopping 550mm x 675mm. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 32% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Why This Trend Is Growing - **Affordable Illustration Prints:** The trend of offering affordable art prints is disrupting the high-end art market and allowing a broader audience to access and appreciate visual art. - **Limited-edition Art Prints:** Limited-edition runs of art prints are tapping into the collectors' mentality and creating a sense of exclusivity, driving demand and value. - **Integration of Poetry and Illustration:** The integration of poetry and illustration is creating a unique and immersive storytelling experience that could disrupt the traditional book publishing industry. ### Industries Being Reshaped - **Art Print Retailers:** Art print retailers are incorporating affordable and limited-edition options into their offerings to cater to a broader audience and increase sales. - **Visual Art/ Illustration Magazines:** Visual art and illustration magazines are expanding their revenue streams by offering collectible art prints option to their readership. - **Book Publishing:** The combined use of poetry and illustration could introduce a new and alternative format that could threaten traditional book publishing and appeal to a younger demographic. ## Related on Trend Hunter - [Artist-Approved Intricate Wallpaper Designs](https://www.trendhunter.com/trends/printed-decors.md) - [Collaborative Designer Prints](https://www.trendhunter.com/trends/the-wrong-shop.md) - [Hand-Painted Watercolor Prints](https://www.trendhunter.com/trends/emma-webster.md) - [Accessible Limited-Edition Print Series](https://www.trendhunter.com/trends/limitededition-print-series.md) - [Archival Pigment Art Print](https://www.trendhunter.com/trends/parallax.md) - [Hand-Painted Print Collections](https://www.trendhunter.com/trends/print-collection.md) - [Customizable Book Portraits](https://www.trendhunter.com/trends/lagom-collection1.md) - [Affordable Fine Art Services](https://www.trendhunter.com/trends/fine-art-america.md) - [Poetry-Inspired Retail Activations](https://www.trendhunter.com/trends/the-poetry-pharmacy.md)