# Child-Friendly Antioxidant Lemonades Poppilu Bold & Tangy Lemonade will be Available at Walmart By Michael Hemsworth | Published 2020-02-28 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/poppilu-bold-tangy-lemonade References: [bevnet](https://www.bevnet.com/news/2020/poppilu-to-introduce-bold-tangy-lemonade-kids-pouch-nationwide-at-walmart) & [poppilu](https://www.poppilu.com/) The Poppilu Bold & Tangy Lemonade is a tart, refreshing and antioxidant-rich drink that's formulated with kids in mind to let them enjoy a flavorful option that's also good for them. The drinks come in pouches and are reported to have the lowest amount of sugar in any [kids juice](https://www.trendhunter.com/trends/plezi-apple-splash) with just seven grams per serving, none of which is added into the recipe and comes solely from fruit. The drinks also contain 100% of the recommended daily intake of vitamin C along with natural antioxidants. Founder and CEO Melanie Kahn spoke on the new Poppilu Bold & Tangy Lemonades saying, "I created the pouch line to give kids a full-flavored, healthier juice option using my own experience as a mom to guide me. My kids love lemonade, but I’m not interested in giving them [powders](https://www.trendhunter.com/trends/critter-vitamin-h2o), and they don’t want me to water-down the bottled stuff which often has a whopping 28g of added sugar. I also wanted to make sure our lemonades could be accessible to all, and [Walmart](https://www.trendhunter.com/trends/soda-for-kids) helps us achieve that.” The products will be available at 1,295 Walmart location and online starting in April. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 23% | Activity: 32% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Antioxidant Lemonades for Kids:** Creating antioxidant-rich lemonade options specifically designed for kids opens up opportunities for healthier beverage choices in the children's drink market. - **Low-sugar Juice Options:** Developing low-sugar juices with natural sweetness from fruit can disrupt the traditional high-sugar juice market and cater to health-conscious consumers. - **Convenient Pouch Packaging:** Using pouch packaging for kids' drinks offers a convenient and portable option for on-the-go consumption, providing an opportunity to tap into the convenience food market. ### Sectors Adopting This - **Beverage:** The introduction of antioxidant lemonades for kids can disrupt the beverage industry by providing a healthier and more appealing option for parents and children. - **Juice:** The development of low-sugar juice options presents disruptive innovation opportunities to cater to health-conscious consumers who seek beverages with reduced added sugars. - **Packaging:** The use of pouch packaging for kids' drinks offers disruptive innovation opportunities within the packaging industry, providing a convenient and portable packaging solution for various products. ## Related on Trend Hunter - [Kid-Friendly Bubbly Beverages](https://www.trendhunter.com/trends/sparkling-juice-drink.md) - [Summer-Ready Healthy Fizzy Drinks](https://www.trendhunter.com/trends/healthy-fizzy-drinks.md) - [Vitamin-Infused Kids Juice Boxes](https://www.trendhunter.com/trends/uncle-matts.md) - [Kid-Friendly Carbonated Fruit Drinks](https://www.trendhunter.com/trends/plezi-fizz.md) - [Modern Kid-Focused Drinks](https://www.trendhunter.com/trends/soda-for-kids.md) - [Fruit-First Frozen Treats](https://www.trendhunter.com/trends/goodpop-junior-pops.md) - [Citrusy Gut-Friendly Sodas](https://www.trendhunter.com/trends/lemon-lime.md) - [Globally Inspired Lemonades](https://www.trendhunter.com/trends/globally-inspired-lemonade.md) - [Functional Popsicle Lines](https://www.trendhunter.com/trends/popoff.md)