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# Gut-Friendly Grape Sodas
Poppi's Better-for-You Grape Soda is Packed with Prebiotics

By Laura McQuarrie | Published 2023-04-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/poppi-grape-soda
References: [nypost](https://nypost.com/article/best-new-product-launches-this-month/) & [drinkpoppi](https://www.drinkpoppi.com/products/grape/)

![Gut-Friendly Grape Sodas](https://cdn.trendhunterstatic.com/thumbs/504/poppi-grape-soda.jpeg)

Grape soda is beloved for its unique and recognizable flavor, as well as its association with childhood nostalgia and comfort, and now, [Poppi](https://www.trendhunter.com/trends/poppi-cherry-cola) is offering a better-for-you version that's gut-friendly. This new grape flavor joins Poppi's [prebiotic soda lineup](https://www.trendhunter.com/trends/poppi-ginger-fizz) and it combines apple cider vinegar and real fruit to form a refreshing beverage with benefits. Unlike many classic sugary sodas, this one helps to support digestion, relieve bloating, boost immunity and more.

A thirst for nostalgic and wellness are driving consumers to shop for reinvented versions of classic snacks and beverages that are made with [better-for-you ingredients](https://www.trendhunter.com/trends/suja-life). Millennials and Gen Z are looking for fun ways to enjoy the familiar flavors they grew up with while also prioritizing their health.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 35% | Activity: 47% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Gut-friendly Sodas:** Poppi's prebiotic soda lineup is tapping into the growing market of consumers looking for better-for-you beverages that support digestion and boost immunity.
- **Nostalgic Wellness:** The trend of reinvented classic snacks and beverages with better-for-you ingredients is satisfying Millennials and Gen Z's thirst for fun, familiar flavors while also prioritizing their health.
- **Prebiotic Beverages:** The use of prebiotics in beverages like Poppi's grape soda is a disruptive innovation opportunity in the beverage industry, offering gut health benefits to consumers seeking functional beverages.

### Sectors Adopting This

- **Beverage:** The beverage industry can capitalize on the trend of gut-friendly and better-for-you drinks, creating functional and healthy alternatives for classic favorites.
- **Snack:** The snack industry can reinvent classic snacks with more natural and wholesome ingredients to meet the growing demand for nostalgic but healthier snack options.
- **Wellness:** The wellness industry is ripe for innovation in the functional beverage space and can tap into the trend towards prebiotics with new and innovative offerings like Poppi's grape soda.

## Related on Trend Hunter

- [Grape-Flavored Better-For-You Sodas](https://www.trendhunter.com/trends/culture-pop-sodas.md)
- [Nostalgic Probiotic Sodas](https://www.trendhunter.com/trends/live-soda-juicy-grape.md)
- [Nostalgic Gut Health Sodas](https://www.trendhunter.com/trends/healthade-grape-sunsip.md)
- [Juice Brand Prebiotic Sodas](https://www.trendhunter.com/trends/poppi-sodas.md)
- [Gut-Friendly Soft Drinks](https://www.trendhunter.com/trends/hip-pop-soda.md)
- [Prebiotic Cherry Colas](https://www.trendhunter.com/trends/poppi-cherry-cola.md)
- [Spiked Prebiotic Sodas](https://www.trendhunter.com/trends/popsips.md)
- [Juicy Prebiotic Sodas](https://www.trendhunter.com/trends/simply-pop.md)
- [Gut-Healthy Colas](https://www.trendhunter.com/trends/sunsip-classic-cola.md)
