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# Unicorn Popcorn Snacks
Popcornopolis is Launching Its Popular Unicorn Popcorn at Target Stores

By Katherine Pendrill | Published 2019-05-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/popcornopolis
References: [chewboom](https://www.chewboom.com/2019/05/25/popcornopolis-unicorn-popcorn-debuts-at-1300-target-locations-nationwide/) & [apnews](https://www.apnews.com/59bc5ae1b9224459a43ff94946299302)

If you're still not over the unicorn craze, you'll want to get your hands on [Popcornopolis](https://www.trendhunter.com/trends/popcornopolis1) ultra-colorful Unicorn Popcorn. And you won't have to go far to get it either. The sweet and salty snack will soon be available at more than 1,300 [Target](https://www.trendhunter.com/trends/truffle-and-white-cheddar-protein-popcorn) stores nationwide.

Popcornopolis is a [gourmet popcorn brand](https://www.trendhunter.com/trends/belles-gourmet-popcorn) known for its tantalizing flavors. Now the brand's ever-popular Unicorn Popcorn will be sold at Target. Just as the name suggests, the popcorn kernels come in a rainbow of hues tinged with natural flavors and colors. In terms of taste, the popcorn boasts fruity flavors mixed with a lemony frosting. Best of all, the snack is gluten-free and made with non-GMO American-grown corn, so conscious consumers can still get their colorful popcorn fix.

Image Credit: *Popcornopolis.*

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 25% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Colorful Snacks:** There is an opportunity for innovative food companies to create and market more colorful snacks like unicorn popcorn.
- **Gourmet Popcorn:** The growing popularity of gourmet popcorn presents an opportunity for entrepreneurs to create unique and delicious popcorn flavors.
- **Gluten-free Treats:** The demand for gluten-free snacks is on the rise, creating opportunities for companies to develop and promote gluten-free treats like unicorn popcorn.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can capitalize on the trend of colorful snacks and gourmet popcorn by developing innovative and visually appealing products.
- **Retail:** Retailers can take advantage of the growing demand for gourmet and unique snacks by stocking products like unicorn popcorn.
- **Health and Wellness:** The health and wellness industry can tap into the gluten-free trend by promoting and selling gluten-free treats such as unicorn popcorn.

## Related on Trend Hunter

- [Candy-Packed Popcorn Snacks](https://www.trendhunter.com/trends/prospector-popcorn-superstar-crunch.md)
- [Chromatic Cereal Popcorn Snacks](https://www.trendhunter.com/trends/trix-popcorn.md)
- [Unicorn-Shaped Gummy Candies](https://www.trendhunter.com/trends/haribo-unicornilicious.md)
- [Mythically Inspired Ice Pops](https://www.trendhunter.com/trends/unicorn-twist-pops.md)
- [Sparkling Kettle Corn Snacks](https://www.trendhunter.com/trends/sweet-salty-kettle-corn.md)
- [Alcohol-Infused Popcorn Bundles](https://www.trendhunter.com/trends/uniqucorn.md)
- [Premium Healthy Popcorn](https://www.trendhunter.com/trends/popcornopolis1.md)
- [Crunchy Lollipop-Flavored Popcorns](https://www.trendhunter.com/trends/chupa-chups-popcorn.md)
- [Nostalgic Ready-to-Eat Popcorn Snacks](https://www.trendhunter.com/trends/pop-secret-readytoeat-popcorn.md)
