# Handbag Popcorn Buckets The Devil Wears Prada 2 Popcorn Purse Turns Snacks into Fashion Merch By Amy Duong | Published 2026-03-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/popcorn-purse References: [delish](https://www.delish.com/food-news/a70727642/amc-devil-wears-prada-2-popcorn-bucket-purse/)  The Devil Wears Prada 2 Handbag Popcorn Bucket is a collectible concession item released by [AMC Theatres](https://www.trendhunter.com/trends/lightup-delorean-popcorn) ahead of the film’s theatrical debut. The Devil Wears Prada 2 Handbag Popcorn Bucket is designed to resemble a structured red designer tote, complete with dual top handles, gold-tone hardware, and a dangling charm featuring a miniature stiletto heel referencing the film’s iconic trident-heel logo. The novelty container is sized to hold a large serving of popcorn while doubling as a fashion-inspired movie collectible tied to the sequel’s release. The promotional item is part of a broader merchandising rollout connected to the film’s premiere, which arrives in theaters on May 1, 2026. A special Runway Ready ticket bundle offered through [Fandango](https://www.trendhunter.com/trends/preorder-concessions) includes the popcorn purse alongside a movie ticket and a limited-edition promotional magazine. Image Credit: AMC Theaters ## Trend Insights (Trend Hunter) - Score: 7.2/10 - Popularity: 73% | Activity: 76% | Freshness: 66% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Fashion-merchandise Crossovers:** Branded fashion items that double as functional merchandise create premium affinity products that blur retail and entertainment revenue streams. - **Collectible Consumable Packaging:** Novelty containers designed for single-use foods open secondary markets for collectors and extended product lifecycles through resale and display value. - **Experiential Ticket Bundles:** Bundled offerings combining admission with limited-edition physical goods shift the value equation toward experience-led purchases and higher per-customer spend. ### Industries Being Reshaped - **Cinema Exhibitors:** Movie theaters stand to transform concession profit models by merchandising film-themed collectibles that drive foot traffic and ancillary revenue. - **Fashion Retail:** Apparel and accessory brands can leverage licensed entertainment tie-ins to expand into ephemeral merchandise categories and limited-run collaborations. - **Consumer Packaging:** Packaging firms face opportunities to design multipurpose, collectible containers that add perceived value and foster repeat purchases beyond the core product. ## Related on Trend Hunter - [Ultra-Comfy Fleecy Cat Beds](https://www.trendhunter.com/trends/dual-layer-cat-bed.md) - [Durable Leather Travel Accessories](https://www.trendhunter.com/trends/whiskey-leatherworks.md) - [Modular Keyboard Laptop Concepts](https://www.trendhunter.com/trends/inventec-veilbook.md) - [Elegant Easter Chocolate Gifts](https://www.trendhunter.com/trends/godiva-spring-easter-collection.md) - [Efficient Medium-Duty Truck Models](https://www.trendhunter.com/trends/harbinger-hc-series-cab.md) - [Extended Range Battery Headphones](https://www.trendhunter.com/trends/jbl-live-headphones.md) - [Ergonomic Sit-To-Stand Workstations](https://www.trendhunter.com/trends/flow-desk.md) - [Cheeky Prom-Inspired Contests](https://www.trendhunter.com/trends/stuck-at-prom-scholarship.md) - [Sophisticated Fashion Capsules](https://www.trendhunter.com/trends/fall-2026.md)