# Popcorn Snack Bars These Popcorn Bars Offer a Satisfying, Mess-Free Eating Experience By Laura McQuarrie | Published 2019-01-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/popcorn-bars References: [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2019/us/exhibitors/view/12917) & [astpopcorn](http://astpopcorn.com/w/p/s/4/en) Popcorn is typically packaged and eaten by the bucket or bag but AST Popcorn is introducing a new way for consumers to snack on this favorite treat with its all-new Popcorn Bars. These low-calorie snack bars are gluten-free and boast no added fat or preservatives, yet offer a decadent eating experience that reminds of a chocolate bar thanks to the product's indulgent [cocoa glaze](https://www.trendhunter.com/trends/microbatch-chocolate-bars). At the center of the bars is [caramelized popcorn](https://www.trendhunter.com/trends/belles-gourmet-popcorn), which is popped without any oil, and offered in flavors like blueberry and butter. Due to its light and airy nature, popcorn tends to be perceived as a [healthy snack](https://www.trendhunter.com/trends/new-proper-snacks-propercorn) and the portability of these bars only add to the value of the product as a permissible indulgence. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 52% | Activity: 30% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Mess-free Snacking:** The rise of mess-free snacks like popcorn bars presents an opportunity for companies to innovate and create convenient, on-the-go snack options. - **Healthy Indulgences:** The popularity of popcorn bars that offer a decadent eating experience with low-calorie, gluten-free options demonstrates the potential for creating indulgent yet nutritious snack alternatives. - **Alternative Snack Formats:** The introduction of popcorn bars as a new way to enjoy popcorn highlights the demand for novel snack formats that offer convenience and variety. ### Where This Applies - **Snack Food:** The snack food industry can capitalize on the trend of popcorn bars by diversifying product offerings and developing innovative flavors and packaging. - **Health Food:** The health food industry has an opportunity to create popcorn bars that align with consumer preferences for nutritious, low-calorie, and gluten-free snacks. - **Confectionery:** The confectionery industry can explore the concept of popcorn bars to create indulgent treats that appeal to consumers looking for a guilt-free snacking experience. ## Related on Trend Hunter - [Chocolate-Coated Popcorn Bars](https://www.trendhunter.com/trends/chocolatecoated-popcorn.md) - [Fruity Chocolate Bars](https://www.trendhunter.com/trends/popcorn-kitchen-1.md) - [Better-for-You Popcorn Snacks](https://www.trendhunter.com/trends/popchips-popcorn.md) - [Bottled Popcorn Kits](https://www.trendhunter.com/trends/popcorn-kits.md) - [Hazelnut-Flavored Popcorn Snacks](https://www.trendhunter.com/trends/butterkist-crunchy-hazelnut-chocolate.md) - [Nostalgic Ready-to-Eat Popcorn Snacks](https://www.trendhunter.com/trends/pop-secret-readytoeat-popcorn.md) - [Candy-Covered Popcorn Snacks](https://www.trendhunter.com/trends/reeses-popcorn.md) - [Algae-Infused Popcorn Snacks](https://www.trendhunter.com/trends/pop-zero-popcorn.md) - [Winter-Inspired Popcorn Snacks](https://www.trendhunter.com/trends/white-chocolate-marshmallow-popcorn.md)