# Superfood Popcorn Snacks This Sinfully Thin Snack Puts a New Spin on Popcorn and Health By Laura McQuarrie | Published 2016-02-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/popcorn-and-health References: [store.openroadsnacks](http://store.openroadsnacks.com/product/SuperPop_Popcorn/123074.aspx) Salt and butter are just a few of the indulgent ingredients that often come between popcorn and health. However, there are a number of [healthy popcorn snacks](https://www.trendhunter.com/trends/whoa-momma) on the market, including this unique offering from Open Road Snacks. The Sinfully Thin popcorn comes in an alternative flavor, SuperPop Popcorn, which is enhanced with a variety of flavorful spices, herbs, as well as a few unexpected superfood ingredients like kale and pomegranate. While popcorn is often sold to consumers based on [spicy, savory or sweet novelty flavors](https://www.trendhunter.com/trends/crunch-corn) alone, this one puts a greater emphasis on the health benefits that come along with this snack. As an alternative to popcorn types that are drenched in butter or [dessert toppings](https://www.trendhunter.com/trends/smartfood-chocolate-caramel), this one simply lets some of nature's best flavors work for themselves. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 42% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Healthy Popcorn Snacks:** Creating popcorn snacks that prioritize health benefits and use alternative ingredients like superfoods. - **Flavorful Spice Infusions:** Infusing popcorn with a variety of flavorful spices and herbs to enhance taste and offer unique snacking experiences. - **Emphasizing Health Benefits:** Shifting the focus from novelty flavors to highlighting the health benefits of popcorn snacks. ### Where This Applies - **Food and Snack Manufacturing:** Opportunity for food manufacturers to develop and market healthier popcorn snack options using innovative ingredients. - **Spice and Herb Industry:** Opportunity for spice and herb companies to partner with popcorn manufacturers to create unique and flavorful popcorn snacks. - **Health and Wellness Industry:** Opportunity for companies in the health and wellness sector to promote and distribute healthy popcorn snacks as nutritious alternatives to traditional snacks. ## Related on Trend Hunter - [Whole-Grain Purple Kernel Popcorns](https://www.trendhunter.com/trends/purple-kernel-popcorns.md) - [Artisanal Popcorn Snacks](https://www.trendhunter.com/trends/pops-praiseworthy-popcorn.md) - [Better-for-You Popcorn Snacks](https://www.trendhunter.com/trends/popchips-popcorn.md) - [Protein Popcorn Snacks](https://www.trendhunter.com/trends/protein-popcorn-snacks.md) - [Savory Prepackaged Popcorns](https://www.trendhunter.com/trends/new-proper-snacks-propercorn.md) - [Protein-Heavy Popcorns](https://www.trendhunter.com/trends/pro-protein-popcorn.md) - [Sparkling Kettle Corn Snacks](https://www.trendhunter.com/trends/sweet-salty-kettle-corn.md) - [Winter-Inspired Popcorn Snacks](https://www.trendhunter.com/trends/white-chocolate-marshmallow-popcorn.md) - [Spicy Cheddar Popcorn Snacks](https://www.trendhunter.com/trends/skinnypop-popcorn-cheddar-jalapeo.md)