# Comical Music Charts These Popakademie Ads Picks Apart Rap, Rock, Pop and Techno Music By Laura McQuarrie | Published 2014-06-24 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/popakademie References: [adsoftheworld](http://adsoftheworld.com/media/print/popakademie_baden_wurttemberg_pop) & [popakademie.de](http://www.popakademie.de/) The Popakademie is a University of Popular Music and Music Business and these charts studying rap, rock, techno and pop songs are spot on with their analyses. The charts make funny observations about music, like a comparison between ratio of DJs to fans from 1993 to today, the numbers of "rappers representing the hood," versus those actually "living in the hood," as well as a Venn diagram that helps to categorize some of the most well-known musical artists of yesterday and today. The ads are simple, colorful and for a series of circular charts that have been "scientifically analyzed" by the Popakademie, they're all actually quite playful and pretty humorous. The witty series of print ads were created for the institution by the DDB Tribal Group, based in Düsseldorf, Germany. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 59% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Comical Music Analysis:** Using humor in music analysis to create engaging content that connects with a broader audience. - **Pop Culture Satire:** Applying satire to pop culture figures and trends to create engaging and shareable content. - **Music Education Entertainment:** Using entertainment to teach music theory and industry concepts to students and the general public. ### Who This Affects Most - **Advertising:** Applying humor and satire in advertising to connect with consumers and create brand recognition. - **Education:** Using entertainment to teach complex concepts and encourage student engagement in learning. - **Music Industry:** Creating accessible content that engages and entertains a broader audience and educates about the music industry. ## Related on Trend Hunter - [Music Visualization Charts](https://www.trendhunter.com/trends/spotify-pie-chart.md) - [Music-Inspired Avatar Campaigns](https://www.trendhunter.com/trends/see-yourself-in-sound.md) - [Lyrics-Inspired OOH Campaigns](https://www.trendhunter.com/trends/lyricsinspired-ooh-campaign.md) - [Musical Beer Campaigns](https://www.trendhunter.com/trends/desperados-beer.md) - [Personalized Music Tracking Tools](https://www.trendhunter.com/trends/chart-your-music.md) - [Creative Music-Based Campaigns](https://www.trendhunter.com/trends/music-deserves-bose.md) - [Playable Beer Coasters](https://www.trendhunter.com/trends/budweiser-campaign.md) - [Poster-Inspired Music Playlists](https://www.trendhunter.com/trends/lineupsupply.md) - [Rap-Themed Cider Campaigns](https://www.trendhunter.com/trends/straight-outta-crumpton.md)