# Collaborative Blogger Dinners Food Blogger Ashley Rose is Hosting a Pop-Up Dinner in Her Studio By Laura McQuarrie | Published 2015-08-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pop-up-dinner References: [houstoniamag](http://www.houstoniamag.com/articles/2015/8/19/the-pop-up-experience-aces-of-taste) & [acesoftaste](http://www.acesoftaste.com/) Pop-up dinner events are becoming an easy way for brands to connect with the foodie community, but the public is now craving something more than a novel venue or a celebrity chef host. In Houston, Aces of Taste is hosting a unique one-night pop-up experience in collaboration with DIY dessert and recipe blogger Ashley Rose of Sugar & Cloth. The event itself will be hosted in the blogger's own studio and feature a range of sweet and savory eats from Tout Suite chef David Rodriguez, [Maple & Love's](https://www.trendhunter.com/trends/smoked-duck-legs) Lisa Driver and Honeychild’s Sweet Creams' Kathleen Morgan. The four-course dinner is limited to a group of about 40 people, which makes the pop-up dinner extremely exclusive—especially considering that Ashley Rose has a following of more than 100,000 followers on [Instagram](https://www.trendhunter.com/trends/tablescape-kits) alone. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 48% | Activity: 66% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Exclusive Pop-up Dinners:** The trend of exclusive pop-up dinners hosted by influencers is on the rise. - **Collaborative Events:** Collaboration between bloggers, chefs, and brands is becoming a popular trend in the food industry. - **Demand for Personal Experiences:** Consumers are looking for unique and personalized experiences beyond traditional dining options. ### Who This Affects Most - **Food and Beverage:** Innovative food and beverage companies can partner with bloggers to create unique dining experiences for consumers. - **Marketing and Advertising:** Marketing and advertising firms can partner with influencers to create experiential campaigns centered around exclusive dinner events. - **Hospitality:** Hotels and restaurants can leverage the trend of exclusive pop-up dinners to offer personalized experiences to their guests. ## Related on Trend Hunter - [Branded Dining Experiences](https://www.trendhunter.com/trends/a-taste-of-homegoods.md) - [Culinary Pop-Up Experiences](https://www.trendhunter.com/trends/culinary-popup.md) - [Beer-Infused Dessert Pop-Ups](https://www.trendhunter.com/trends/beerinfused-dessert.md) - [Bookable Kitchen Pop-Ups](https://www.trendhunter.com/trends/kitchenaid-room-to-host.md) - [Intimate Culinary Experiences](https://www.trendhunter.com/trends/private-dining-event.md) - [Colorful Kitchen Pop-Ups](https://www.trendhunter.com/trends/colorful-kitchen-popup.md) - [Multicultural Pop-Up Restaurants](https://www.trendhunter.com/trends/opentables-dine-london.md) - [One-Night-Only Dining Events](https://www.trendhunter.com/trends/saratoga-supper-club-2025.md) - [Sourdough Pizza Pop-Ups](https://www.trendhunter.com/trends/michelin-hexagon-chef.md)