# Minimalist Spring Skatewear The New Pop Trading Company SS18 Line is Sleek and Clean By Amy Duong | Published 2018-02-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pop-trading-company References: [hypebeast](https://hypebeast.com/2018/2/pop-trading-company-spring-summer-2018-lookbook) & [poptradingcompany](http://poptradingcompany.com/) Amsterdam-based skatewear label Pop Trading Company unveiled its Spring/Summer 2018 collection with many minimalist staple pieces. The entire capsule encompasses a clean look with simple and subtle details throughout. The series offers some of the label's signature pieces, such as branded t-shirts, caps, sweat pants and hoodies. In addition to the signature offerings, the Pop Trading Company also delivers items such as half-zip pullover outerwear, denim shirts and loose-fitting denim jeans for the season. Other notable items from the label include long-sleeve shirts and a series of bags such as backpacks and side-bags. The Pop Trading Company Spring/Summer collection will be available online starting February 24th and through label's stockists. Image Credit: Pop Trading Company ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 65% | Activity: 47% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Minimalist Skatewear:** Skatewear brands can innovate by offering streamlined, simple designs with subtle details. - **Signature Staples:** Creating and maintaining recognizable signature items can strengthen a brand's identity and customer loyalty. - **Denim Apparel:** Exploring different denim fabrics and fits can provide options for consumers seeking versatility in their casual wardrobe. ### Who This Affects Most - **Skatewear Fashion:** Skatewear brands can continue to grow and expand in their niche industry by offering innovative designs and high-quality products. - **Apparel Retail:** Retailers can capitalize on the popularity of skatewear fashion by curating collections that cater to the style preferences of consumers. - **Denim Manufacturing:** Manufacturers can experiment with new denim fabrics and fits to meet the growing demand of denim apparel in the fashion industry. ## Related on Trend Hunter - [Vibrant Spring Streetwear Capsules](https://www.trendhunter.com/trends/corteiz-7.md) - [Seasonal Streetwear Collections](https://www.trendhunter.com/trends/pyra-scenic-route.md) - [Expansive Spring-Ready Skatewear](https://www.trendhunter.com/trends/palace-spring-2024.md) - [Layered Utility Fashion](https://www.trendhunter.com/trends/graphpaper-yoke.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md) - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Workwear Spring Line](https://www.trendhunter.com/trends/carhartt-wip-springsummer-2026.md) - [Western-Influenced Spring Menswear](https://www.trendhunter.com/trends/heritage-capsule.md)