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# DIY Pixel Luggage
Pop Top by Public

By Happy Hotelier | Published 2008-07-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/pop-top-by-public-never-lose-your-luggage-again
References: [happyhotelier](http://www.happyhotelier.com/2008/07/10/pop-top-by-public-never-lose-your-luggage-again/) & [publicworks.org.uk](http://www.publicworks.org.uk/)

When you are groggily waiting for your checked luggage to appear at the airport after a long flight, there's a chance it could pass by you three times on the luggage carousel before you notice. At least that happens sometimes to me.

That won't happen anymore if you get a PopTop suitcase from [Public](http://www.publicworks.org.uk), a British design studio working in a range of fields, from graphic design to product design.

"PopTop is a new type of [hard-shell luggage](https://www.trendhunter.com/trends/peak-design-roller-pro)," says PublicWorks.org. "Using a matrix of [multi-coloured dots](https://www.trendhunter.com/trends/rimowa-original-cabin-optical) to create a glossy surface graphic, the further one gets away from the piece, the clearer the image becomes. Lines will initially be limited to a few designs, but PopTop hope to make a [web-based design-it-yourself range](https://www.trendhunter.com/trends/the-3d-printed-suitcase) in the future. Public was charged with delivering the concept as well as a PDF presentation to take to retailers."

I Love it!

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 53% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Personalized Luggage:** Disruptive innovation opportunity: Create a platform that allows customers to design their own luggage using web-based tools.
- **Augmented Reality Retail:** Disruptive innovation opportunity: Develop an online marketplace that enables customers to visualize and purchase customized luggage using augmented reality technology.
- **Smart Luggage Tracking:** Disruptive innovation opportunity: Integrate GPS technology into luggage to provide real-time tracking and notifications to passengers, reducing the risk of lost or misplaced luggage.

### Who This Affects Most

- **Luggage Manufacturing:** Disruptive innovation opportunity: Implement advanced printing techniques to produce customizable luggage designs for customers.
- **E-commerce:** Disruptive innovation opportunity: Build an online platform that specializes in selling personalized luggage and provides an intuitive design interface for customers.
- **Travel Services:** Disruptive innovation opportunity: Offer luggage tracking and tracing services as part of a comprehensive travel assistance package for frequent travelers.

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