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# Cheeky Frame Cushions
Pop Pillows

By Juan Carlos Bonilla | Published 2008-10-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/pop-pillows-a-cheeky-way-to-sleep
References: [lazyboneuk](http://www.lazyboneuk.com/products/Pop-Pillows.html)

Add something fun and hilarious to you [sleep time](https://www.trendhunter.com/trends/pod-pillow-cover) wit Pop Pillows. Imagine how much fun you and your bed partner could have sleeping on these [role-play pillows](https://www.trendhunter.com/trends/cloud-9-pillow). The 100% cotton cases are reversible, each site displaying the opposite image of the other. Designs to choose from are Noise Pollution, Dead Tired and Angel and Devil.

**Implications** - Pop pillows are one of many products designed specifically to serve the quirky [novelty needs](https://www.trendhunter.com/trends/cloudheads) of the fun-loving consumer. This particular type of consumer is not likely to be looking to party 24/7; in fact, this consumer is more likely seeking oddities in everyday life as the antidote to an otherwise dreary, tedious daily routine.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 19% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### Why This Trend Is Growing

- **Novelty Products:** There is a growing trend in the market for quirky and fun products, like Pop Pillows, that cater to the needs of consumers seeking unique and unusual items.
- **Role-play Pillows:** Role-play pillows, such as Pop Pillows, provide an opportunity for consumers to add a touch of humor and entertainment to their sleep time, indicating a potential disruption in the traditional pillow industry.
- **Reversible Designs:** The popularity of reversible designs, as seen in Pop Pillows, suggests a trend where consumers are looking for versatile products that offer multiple visual experiences, presenting an opportunity for innovation in other industries.

### Industries Being Reshaped

- **Novelty Gifts:** The rise in demand for quirky novelty items like Pop Pillows opens up opportunities for businesses in the novelty gifts industry to create unique and humorous products.
- **Sleep Accessories:** The introduction of role-play pillows like Pop Pillows presents an opportunity for disruption in the sleep accessories market, where companies can explore and innovate based on this novel concept.
- **Home Decor:** The use of reversible designs in products like Pop Pillows signals a potential disruption in the home decor industry, with opportunities to create versatile and interactive decor items that appeal to consumers seeking unique experiences.

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