# Re-Designed Pop Culture Brands These Logos Get Re-Worked in Very Unique and Clever Ways By Michael Baxter | Published 2014-02-05 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pop-culture-brand References: [laughingsquid](http://laughingsquid.com/brand-new-bruce-yans-solo-art-show-of-iconic-brands-with-a-pop-culture-twist-at-gallery1988-in-los-angeles/) & [nineteeneightyeight](http://nineteeneightyeight.com/collections/bruce-yan-brand-new) Combining pop culture references with anything is typically a good idea, so this pop culture branding gets the stamp of approval. These images depict famous, well-known brands with a pop culture twist. The [Starbucks](https://www.trendhunter.com/trends/starbucks-x-mofusand) logo is so ubiquitous with the brand that it's hard to imagine that Starbucks is, at its core, a coffee shop. When a logo gets re-done and effectively culture jammed though, it shows that these logos are just images, ripe for the customizing. These illustrations by Bruce Yan use [famous cartoon images](https://www.trendhunter.com/trends/hello-kitty-and-mcdonalds) like Astro Boy and Ariel from the [Little Mermaid](https://www.trendhunter.com/trends/gshock-little-thunder) to re-appropriate things like Starbucks and Big Boy burgers. Being able to use culture and fuse easily recognizable signs and symbols isn't only fun but effective. While it can't always be used in the real world, being able to see a different side to advertising through these pop culture brands is always fun. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 100% | Activity: 96% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Pop Culture Branding:** Re-designing famous brands with pop culture references creates unique and clever branding opportunities. - **Culture Jamming:** Customizing logos through culture jamming showcases the malleability of brand images and opens the door to disruptive innovations. - **Fusing Recognizable Signs:** Integrating easily recognizable signs and symbols from culture into advertising leads to engaging and effective marketing strategies. ### Where This Applies - **Advertising:** The use of pop culture branding and culture jamming techniques presents disruptive innovation opportunities in the advertising industry. - **Graphic Design:** The re-design of popular brands with a pop culture twist allows for creative and disruptive approaches to graphic design. - **Food and Beverage:** Applying pop culture references to well-known food and beverage brands creates disruptive advertising and marketing opportunities in the food and beverage industry. ## Related on Trend Hunter - [Soda Logo Rebranding Campaigns](https://www.trendhunter.com/trends/new-logo.md) - [Playful Coffee Merch Collabs](https://www.trendhunter.com/trends/starbucks-x-mofusand.md) - [Pop Art Beer Branding](https://www.trendhunter.com/trends/budweiser-and-sir-peter-blake.md) - [Nostalgic Branded Pop-Up Events](https://www.trendhunter.com/trends/new-york-city-popup-event.md) - [Cheeky Coffee Ads](https://www.trendhunter.com/trends/starbucks-new-ads.md) - [Casual Pizzeria Marketing](https://www.trendhunter.com/trends/uk-pizza-chain.md) - [Gen Z Bubble Tea Branding](https://www.trendhunter.com/trends/joyba-1.md) - [Modernized Coffee Product Branding](https://www.trendhunter.com/trends/nescaf-branding.md) - [Rebranded Ice Cream Restaurants](https://www.trendhunter.com/trends/baskin-robbins-redesigned.md)