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# Low-Sugar Shareable Hard Seltzers
POMPETTE's Hard Seltzer is Packaged in a Resealable Glass Bottle

By Laura McQuarrie | Published 2020-02-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pompette-hard-seltzer
References: [prnewswire](https://www.prnewswire.com/news-releases/pompette-launches-as-the-first-shareable-bottled-hard-seltzer-dedicated-to-bringing-consumers-that-mediterranean-coastal-feeling-all-year-long-300999523.html) & [letspompette](http://www.letspompette.com)

Over the last few years, consumers have been introduced to many new hard seltzer products, most of which are conveniently packaged in [ready-to-drink cans](https://www.trendhunter.com/trends/bluebird-hardwater1). POMPETTE, which is known for its premium line of hard sparkling water, is setting itself apart now with premium, shareable hard seltzers in 750-milliliter glass bottles.

POMPETTE's take on hard seltzer takes inspiration from the Mediterranean lifestyle and offers a refreshing assortment of flavors like Cucumber Lime, Rosé Hibiscus, Lemon Mint and Clementine Berry. These bottled hard seltzer products come in at 5% ABV and [50 calories](https://www.trendhunter.com/trends/svelte-wine), with two grams of sugar or less per eight-ounce serving.

As founder Jeremy Smith describes, "We believe with POMPETTE, we bring a premium product packaged in a resealable 750ml glass format that the market has yet to experience."

Image Credit: POMPETTE

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 22% | Activity: 22% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Premium Glass Bottle Seltzers:** Opportunity to disrupt the hard seltzer market by offering premium, shareable seltzers in glass bottles.
- **Low-sugar Hard Seltzers:** Development of new low-sugar hard seltzer products to appeal to health-conscious consumers.
- **Lifestyle-inspired Seltzer Flavors:** Creating unique, refreshing seltzer flavors inspired by different lifestyles can bring a unique selling proposition to a crowded market.

### Where This Applies

- **Alcoholic Beverage Industry:** Alcoholic beverage companies can take advantage of the growing hard seltzer trend by experimenting with new flavors and packaging formats.
- **Packaging Industry:** Packaging companies can offer innovative, resealable packaging solutions for premium, shareable seltzers.
- **Health and Wellness Industry:** There's potential for the health and wellness industry to collaborate with companies in the alcoholic beverage industry to market low-sugar hard seltzers as a healthier alternative to traditional alcoholic beverages.

## Related on Trend Hunter

- [Recycled Bottle Seltzers](https://www.trendhunter.com/trends/aupale-grapefruit-seltzer.md)
- [Refreshing Bottled Hard Seltzers](https://www.trendhunter.com/trends/buenavida.md)
- [Aluminum Rosé Bottles](https://www.trendhunter.com/trends/fitvine-bubbly-rose.md)
- [Low-Calorie Seltzer Variety Packs](https://www.trendhunter.com/trends/seltzer-variety-pack.md)
- [Fruit-Forward Alcoholic Beverages](https://www.trendhunter.com/trends/fruitforward-alcoholic-beverages.md)
- [Alcohol-Free Canned Seltzers](https://www.trendhunter.com/trends/soft-seltzers.md)
- [Upcycled Low-Alcohol Beverages](https://www.trendhunter.com/trends/upcycled-lowalcohol-beverage.md)
- [Culturally Inspired Canned Cocktails](https://www.trendhunter.com/trends/phreshly.md)
- [Shareable Non-Alcoholic Spritzes](https://www.trendhunter.com/trends/non-alcoholic-spritz.md)
