# Meticulously Developed Chicken Sandwiches The New Pollo Campero Sandwich is a First for the Chain By Riley von Niessen | Published 2021-02-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pollo-campero-sandwich References: [restaurantnews](http://www.restaurantnews.com/pollo-campero-launches-new-chicken-sandwich-021021/) & [usmpero](https://us.campero.com/) A [Pollo Campero](https://www.trendhunter.com/trends/campero-chicken-bowls) sandwich is joining the [QSR](https://www.trendhunter.com/trends/chesters-chicken-fried-chicken-sandwich) chain's menu, marking a first for the company that's widely known for its juicy fried chicken entrees. Before launching the sandwich, the team at Pollo Campero went through a rigorous testing process to ensure that each ingredient complemented the next. The result is a simple but flavorful chicken sandwich that guests are sure to crave after they've tried it. The sandwich boasts mouth-watering [crispy chicken](https://www.trendhunter.com/trends/crispy-chicken-slider) that's seasoned to perfection, sweet pickles, and a brioche bun. Those looking to cut back on excess oil and calories can also order a grilled version of the chicken sandwich with the same toppings. Federico Valiente, the chain's USA director of marketing, spoke to the launch, stating “Our chicken sandwich offers a new way to enjoy our famous fried or grilled chicken recipes for those who are looking for flavorful, juicy perfection on a bun.” Image Credit: Pollo Campero ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 27% | Activity: 7% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Gourmet Fast Food:** Fast food chains experiment with elevated ingredients and flavors to create unique menu items. - **Menu Diversification:** Fast food chains expand their menus to cater to diverse consumer preferences. - **Healthy Fast Food:** Fast food chains offer healthier options to appeal to health-conscious consumers. ### Where This Applies - **Fast Food:** Fast food chains are constantly innovating their menus to attract and retain customers. - **Food and Beverage:** The food and beverage industry is becoming more diverse and offering healthier options. - **QSR:** Quick service restaurants are expanding their menu offerings to include more diverse options. ## Related on Trend Hunter - [Cirtrusy Grilled Chicken Nuggets](https://www.trendhunter.com/trends/grilled-chicken-nuggets.md) - [Chicken Pairing Dipping Sauces](https://www.trendhunter.com/trends/creamy-jalapeno.md) - [Revamped Chicken Sandwich Menus](https://www.trendhunter.com/trends/chicken-sandwich-menu.md) - [Revamped QSR Chicken Sandwiches](https://www.trendhunter.com/trends/chesters-chicken-fried-chicken-sandwich.md) - [Premium QSR Cajun Sandwiches](https://www.trendhunter.com/trends/krispy-krunchy-chicken-1.md) - [Quadruple Cheese Macaronis](https://www.trendhunter.com/trends/fourcheese-mac-and-cheese.md) - [QSR Korean Sandwiches](https://www.trendhunter.com/trends/korean-chicken-sandwich.md) - [Peruvian Rotisserie Chicken Sandwiches](https://www.trendhunter.com/trends/peruvian-bbq-chicken-sandwich.md) - [Menu Fusion Chicken Sandwiches](https://www.trendhunter.com/trends/golden-chick-1.md)