<!-- canonical: https://www.trendhunter.com/trends/polarized-shades -->
<!-- robots: noindex -->

# Luxe Polarized Shades
SPY's Happy 20 Collection Boosts One's Seratonin Levels

By Jana Pijak | Published 2014-11-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/polarized-shades
References: [coolhunting](http://www.coolhunting.com/style/spy-optic-happy-20-collection-sunglasses.php) & [spyoptic](http://www.spyoptic.com)

SPY's Happy 20 Collection features polarized shades that are designed to enhance serotonin levels when worn. The SoCal brand creates luxe sunglasses that are crafted with California's [sport culture](https://www.trendhunter.com/trends/csport-collection) in mind. Those with an interest in surfing and skateboarding will love this eyewear range that boasts the brand's patented 'Happy Lens' inserts.

These custom-designed lenses block [harmful UV rays](https://www.trendhunter.com/trends/sunski-ferrata-alpine) and allow these light waves to transform into serotonin. Mixing style with sport, SPY's Happy 20 Collection will protect one's eyes while ensuring they look great. Whether paired with a fashionable ensemble or a swimsuit, these unisex and polarized shades are sure to be a hit among California's sporty and style-conscious youth. The accessories range from the $130 to $170 price point.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 70% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Polarized Eyewear:** Disruptive innovation opportunity: Develop new technologies for polarized lenses that enhance not only UV protection but also promote well-being through the release of serotonin.
- **Sport-inspired Fashion:** Disruptive innovation opportunity: Fuse sports culture with fashion to create stylish and functional accessories that appeal to sporty and style-conscious individuals.
- **Wellness-enhancing Accessories:** Disruptive innovation opportunity: Design accessories that not only serve their primary purpose but also offer health benefits, such as enhancing serotonin levels and promoting well-being.

### Where This Applies

- **Eyewear:** Disruptive innovation opportunity: Explore innovative materials and technologies to create polarized eyewear that combines style, comfort, and enhanced UV protection.
- **Fashion:** Disruptive innovation opportunity: Integrate sport-inspired elements into fashion designs, creating a new category that appeals to both athletes and fashion enthusiasts.
- **Wellness and Lifestyle:** Disruptive innovation opportunity: Develop accessories that not only complement various lifestyles but also provide health benefits, aligning with the growing wellness trend.

## Related on Trend Hunter

- [High-Performance Stylish Sunglasses](https://www.trendhunter.com/trends/heavy-tropix-sport.md)
- [70s-Style Sport Sunglasses](https://www.trendhunter.com/trends/sunski-strada.md)
- [Classic Sporty Sunglasses](https://www.trendhunter.com/trends/vallon-daytrippers.md)
- [UV-Activated Sunglasses](https://www.trendhunter.com/trends/goodr-x-cheetos.md)
- [Versatile Sunglasses Collections](https://www.trendhunter.com/trends/back-to-daily-rhythm.md)
- [Affordable Polarized Sunglasses](https://www.trendhunter.com/trends/affordable-polarized-sunglasses.md)
- [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md)
- [Bubble-Like Sunglasses Drop](https://www.trendhunter.com/trends/upside-down-sunglasses.md)
- [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md)
