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# Confounding Camouflaged Cubs
The Polar Bear Puzzle Presents Two Bears Stuck in a Snowstorm

By Meghan Young | Published 2010-09-08 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/polar-bear-puzzle
References: [gizmodo](http://gizmodo.com/5631912/polar-bear-in-a-snowstorm-puzzle) & [torontozoo](http://torontozoo.com/index.asp)

The Polar Bear Puzzle is cutely confounding. With many white pieces, the puzzle also consists of a couple black specks representing the eyes and noses of two cubs.

Created by the [Toronto Zoo](https://www.trendhunter.com/trends/lego-building-experience) in collaboration with Lowe Roche, the Polar Bear Puzzle cleverly depicts two of the endangered species stuck in a snowstorm. Sold for $7, this puzzle is definitely great as a piece of [cute decor](https://www.trendhunter.com/trends/artistedition-jigsaw-puzzles), and an easy way to pass some time.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 16% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Animal Conservation Awareness:** The cute Polar Bear Puzzle can be used as a tool to raise awareness about endangered animals and encourage conservation efforts.
- **Cute Decor:** Cute puzzles and decor items are becoming more popular as people look for comforting items during uncertain times.
- **Low-cost Entertainment:** Affordable puzzles, games, and activities are seeing a surge in popularity as people spend more time at home.

### Who This Affects Most

- **Toy Industry:** Toy companies can capitalize on the popularity of cute puzzles and create similar products that appeal to both children and adults.
- **Home Decor Industry:** Home decor companies can create a line of cute decor items like puzzles, figurines, and other items that can be used to brighten up a room.
- **Wildlife Conservation Industry:** Organizations and companies that are involved in wildlife conservation can use the popularity of this puzzle to raise awareness and funds for their cause.

## Related on Trend Hunter

- [Dog-Themed Puzzles](https://www.trendhunter.com/trends/dogthemed-puzzle.md)
- [Polar Bear-Themed Furniture](https://www.trendhunter.com/trends/polar-bear-bench.md)
- [Galaxy-Themed Puzzles](https://www.trendhunter.com/trends/blue-kazoo-puzzles.md)
- [Frozen Dessert-Themed Puzzles](https://www.trendhunter.com/trends/magnum-x-designer-puzzle.md)
- [Secret Mystery Puzzles](https://www.trendhunter.com/trends/odd-pieces.md)
- [Computer Generated Puzzles](https://www.trendhunter.com/trends/baffling-bubbles.md)
- [Wooden Holiday Puzzles](https://www.trendhunter.com/trends/holiday-puzzles.md)
- [Large Animal Plush Toys](https://www.trendhunter.com/trends/polar-bear-oversized-plush-cuddle-animal-body-pillow.md)
- [Christmas Puzzle Ornaments](https://www.trendhunter.com/trends/130-piece-puzzle-ornaments.md)
