# Continuous Monitoring Wristbands The Polar A370 Fitness Tracker Monitors Your Heart Rate 24/7 By Michael Hemsworth | Published 2017-05-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/polar-a370 References: [gadgetsin](http://gadgetsin.com/polar-a370-fitness-tracker-with-247-heart-rate-monitor.htm) & [polar](https://www.polar.com/us-en/products/sport/A370-fitness-tracker) Most fitness equipment on the market will perform sporadic heart rate monitoring when you prompt them to do so, but the Polar A370 fitness tracker takes things in a different direction. The new fitness tracker performs 24/7 heart rate monitoring to help wearers get an accurate snapshot of their activity without having to constantly prompt the device to do so. This means users can pinpoint highs and lows with ease without having to feel as though they need to be in constant contact with the device. The Polar A370 fitness tracker also works to provide personalized feedback to you after [each workout](https://www.trendhunter.com/trends/garmin-ai-fitness-watch) that you perform in order to increase your own capabilities to push even further the next time you work out. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 25% | Activity: 58% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Continuous Monitoring:** Opportunity for wearable devices to provide 24/7 heart rate monitoring and personalized feedback. - **Personalized Feedback:** Opportunity to develop AI-driven platforms that provide tailored recommendations after each workout. - **Activity Snapshot:** Opportunity to create devices that offer accurate and continuous monitoring of activity levels. ### Industries Being Reshaped - **Wearable Tech:** Opportunity for wearable technology companies to innovate in continuous monitoring and personalized feedback. - **Health and Fitness:** Opportunity for health and fitness industry to integrate continuous monitoring into workout routines and provide personalized feedback. - **Artificial Intelligence:** Opportunity for AI companies to develop platforms that analyze continuous monitoring data and provide personalized feedback for fitness enthusiasts. ## Related on Trend Hunter - [All-Day Smart Heart Monitors](https://www.trendhunter.com/trends/fourth-frontier-x2.md) - [Temperature-Tracking Fitness Smartwatches](https://www.trendhunter.com/trends/polar-ignite-3-titanium.md) - [Personalized Fitness Plan Smartwatches](https://www.trendhunter.com/trends/amazfit-active.md) - [Multipurpose Health-Monitoring Watches](https://www.trendhunter.com/trends/fitvii-health-watch.md) - [Clip-On Heart Monitors](https://www.trendhunter.com/trends/hrmfit.md) - [Blood Pressure-Monitoring Smartwatches](https://www.trendhunter.com/trends/yhe-bp-doctor-fit.md) - [Data-Capturing Running Wearables](https://www.trendhunter.com/trends/garmin-hrmpro-plus.md) - [Optical Fitness Armband Sensors](https://www.trendhunter.com/trends/peloton-heart-rate-band.md) - [Next-Generation Screenless Fitness Monitors](https://www.trendhunter.com/trends/screenless-fitness-monitor.md)