# Sushi-Grade Plant-Based Poke Bowls Pokeworks Plant-Based Tuna Was Created by Impact Food By Michael Hemsworth | Published 2024-02-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pokeworks-plantbased-tuna References: [restaurantmagazine](http://www.restaurantmagazine.com/pokeworks-to-offer-innovative-impact-food-plant-based-tuna-dishes-for-limited-time/) & [pokeworks](https://www.pokeworks.com/)  The Pokeworks plant-based tuna is making its way to select locations in the New York City and Bay Area to provide customers with a way to elevate their favorite poke bowls with a touch of plant-based flair. The plant-based tuna was created by Impact Food and features a delicious alternative to traditional raw tuna that's made with a blend of pea protein and seaweed for an umami flavor that will melt in the mouth. The sushi-grade raw plant-based tuna will be offered for sampling to help customers feel confident about choosing it in place of conventional fish. Co-Founder Mike Wu spoke on the Pokeworks plant-based tuna saying, "As we strive to create a memorable dining experience for guests with dietary preferences of any kind, we are diligently listening and implementing action to address our consumer’s feedback, and the desire for more plant-based options continually grows. We are thrilled to partner with Impact Food once again to introduce this unique protein offering to our New York City and Bay Area diners.” ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 2% | Activity: 3% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Seafood Alternatives:** Innovative companies are creating new ways for consumers to enjoy seafood dishes with plant-based alternatives, like sushi-grade plant-based tuna. - **Umami Flavor Profiles:** The fusion of pea protein and seaweed in plant-based tuna is crafting an umami flavor experience that redefines traditional seafood tastes. - **Consumer Demand for Plant-based Options:** The growing desire for plant-based dining choices is prompting businesses to collaborate and introduce innovative plant-based proteins, appealing to a broader range of customers. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry is embracing the development of plant-based seafood alternatives to cater to the evolving preferences of health-conscious consumers. - **Hospitality:** Hospitality businesses are exploring opportunities to incorporate umami flavor profiles derived from plant-based ingredients into their menus, enhancing culinary offerings for diverse clientele. - **Restaurant Services:** Restaurant services are recognizing the significance of responding to consumer demand for plant-based options by partnering with innovative suppliers to introduce unique plant-based proteins. ## Related on Trend Hunter - [Plant-Based Tuna Bowls](https://www.trendhunter.com/trends/faux-ahi-tuna-bowl.md) - [Whole-Cut Plant-Based Tuna](https://www.trendhunter.com/trends/impact-food.md) - [Plant-Based Tuna Cubes](https://www.trendhunter.com/trends/current-tuna.md) - [Plant-Based Foodservice Sashimis](https://www.trendhunter.com/trends/plantbased-tuna-sashimi.md) - [Frozen-to-Fresh Poke Bowls](https://www.trendhunter.com/trends/plant-based-poke-bowl.md) - [D2C Plant-Based Tuna Deliveries](https://www.trendhunter.com/trends/kuleana-tuna.md) - [Fish-Free Tuna Products](https://www.trendhunter.com/trends/new-plantbased-tuna.md) - [Canned Vegan Tunas](https://www.trendhunter.com/trends/canned-vegan-tuna.md) - [Plant-Based Tuna Products](https://www.trendhunter.com/trends/franklin-farms-plantbased-tuna.md)