# Creature-Collecting Kids Meals McDonald's Brings Back the Iconic 'Pokemon Happy Meal' By Kanesa D | Published 2022-08-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pokemon-happy-meal References: [crunchyroll](https://www.crunchyroll.com/anime-news/2022/08/19-1/mcdonalds-brings-back-pokmon-happy-meal-with-match-battle-version-of-trading-card-game) & [pokemon](https://www.pokemon.com/us/pokemon-news/mcdonald-s-and-pokemon-introduce-happy-meal-pokemon-tcg-match-battle)  [McDonald’s](https://www.trendhunter.com/trends/happy-meal-2) has recently announced the return of its ‘[Pokemon](https://www.trendhunter.com/trends/mcdonalds-and-pokmon) Happy Meal,’ a popular kids' menu item that features exclusive collectibles and Pokémon card booster packs. The original ‘Happy Meal’ contains one burger or nugget offering, one set of small fries, and a small drink. The ‘Pokémon Happy Meal’ will contain a four-card booster pack, an instruction sheet, a coin, a spinner, and a card box, as confirmed by [The Pokémon Company](https://www.trendhunter.com/trends/pokmon-happy-meal) on Twitter. The ‘Pokémon Happy Meal’ has been around since 2012 and offers consumers a fun incentive when purchasing kid’s meals, as children often want to collect every figurine in the collection. The ‘Pokémon Happy Meal’ will be available at US McDonald's locations until mid-September. Image Credit: McDonald's ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 44% | Activity: 28% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Kids Meal Collectibles:** Fast food chains can introduce exclusive and appealing collectibles with their kid's meal to increase sales and customer loyalty. - **Limited Time Offers:** Creating time-limited promotions, especially during seasonal periods and in collaboration with popular franchises like Pokemon, can drive customer traffic and sales. - **Brand Partnership:** Collaborating with well-known brands like McDonald's and Pokemon can benefit businesses by reaching new and younger audiences and generating new streams of revenue. ### Who This Affects Most - **Fast Food Restaurants:** Fast food chains like McDonald's can offer limited-time Pokemon collectibles with their kid's meals, integrating popular franchises to attract younger customers and increase sales. - **Entertainment and Gaming:** Through brand partnerships, video game and entertainment industries can market their products to a broader audience and increase appeal and consumer value. - **Retail and Merchandising:** Retail businesses can explore collaborations with well-known brands like Pokemon and McDonald's to offer limited-time merchandise, creating hype around their products, and increasing customer loyalty. ## Related on Trend Hunter - [Cartoon-Inspired Kids Meals](https://www.trendhunter.com/trends/happy-meal-2.md) - [Anime Trading Card Meals](https://www.trendhunter.com/trends/mcdonalds-pokmon-happy-meal.md) - [Exclusive Card Game Meals](https://www.trendhunter.com/trends/pokmon-happy-meal.md) - [Cartoon Card Qsr Meals](https://www.trendhunter.com/trends/pikachu-promo-cards.md) - [90s-Inspired Anime QSR Meals](https://www.trendhunter.com/trends/mcdonalds-and-pokmon.md) - [Card Game Meal Sets](https://www.trendhunter.com/trends/pokmon-30th-anniversary-1.md) - [Collectible Cup QSR Meals](https://www.trendhunter.com/trends/mcdonalds-collectors-meal.md) - [Nostalgic QSR Miniature Experiences](https://www.trendhunter.com/trends/happy-meal-collectibles.md) - [Outdoor Anime QSR Toys](https://www.trendhunter.com/trends/mcdonalds-japan-pokmon.md)