# Anime Character Burgers These Colorful Pokéburgers Cater to Pokémon GO Enthusiasts By Katherine Pendrill | Published 2016-08-23 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pokburgers References: [metro](http://metro.co.uk/2016/08/22/poke-burgers-are-a-trend-even-non-pokemon-go-players-will-get-behind-6082688/) & [instagram](https://www.instagram.com/downnout_/) Capitalizing on the ongoing popularity of Pokémon GO, an Australian restaurant called Down-N-Out is creating colorful Pokéburgers that resemble the adorable cartoon creatures from the mobile game. Down-N-Out is a burger shop located in Sydney, Australia, that pays homage to the American chain In-N-Out. The shop's latest creation is three [brightly colored Pokéburgers](https://www.trendhunter.com/trends/super-sentai-burger) that resemble [popular Pokémon GO characters](https://www.trendhunter.com/trends/pronto-cafe-pokmon). For instance, there is a yellow Pikachu burger that features plenty of melted cheese and two singed tortilla chips for ears. There is also a Charmander burger that is made with bright orange Doritos. With small business and retail giants such as [Starbucks](https://www.trendhunter.com/trends/starbucks-x-hello-kitty) jumping on the Pokémon GO bandwagon, it is clear that fans are eager for products that give them new ways to enjoy the popular mobile game. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 49% | Activity: 75% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### What Makes This Trend Stand Out - **Pokémon GO Food:** Creating food inspired by popular mobile games can attract a new audience and tap into an existing fan base. - **Character-themed Food:** Developing food items that resemble iconic characters can create a unique and memorable dining experience for customers. - **Crossover Advertising:** Collaborating with popular mobile games can help businesses expand their reach and tap into existing fan communities. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can capitalize on the popularity of mobile games and attract new customers by creating innovative and playful dining experiences. - **Retail:** Retail companies can benefit from partnering with popular mobile games and creating exclusive products that appeal to a wider demographic. - **Advertising and Marketing:** The advertising and marketing industry can help bridge the gap between businesses and popular mobile games to reach a broader audience and increase brand recognition. ## Related on Trend Hunter - [Anime-Themed Meal Kits](https://www.trendhunter.com/trends/oisix-x-pokmon-meal-kits.md) - [Anime-Themed Cafe Meals](https://www.trendhunter.com/trends/pokmon-cafe.md) - [Anime-Inspired Pizzas](https://www.trendhunter.com/trends/pokemon-poke-ball-pizza.md) - [Anime-Themed Cafe Menus](https://www.trendhunter.com/trends/pronto-pokmon-menu.md) - [Cartoon Card Qsr Meals](https://www.trendhunter.com/trends/pikachu-promo-cards.md) - [Show-Inspired Burger Menus](https://www.trendhunter.com/trends/spongebob-menu.md) - [Celebratory Manga QSR Burgers](https://www.trendhunter.com/trends/mcdonalds-japan-evangelion-burgers.md) - [Anime Character Donuts](https://www.trendhunter.com/trends/mister-donut-pikachu-donut.md) - [Celebratory Anime Donut Ranges](https://www.trendhunter.com/trends/pokmon-donuts.md)