# NFC-Activated Bathroom Sprays Pourri and Supercell Debuted a Pocket Sprayer with Tap Technology By Laura McQuarrie | Published 2024-07-24 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pocket-sprayer References: [pourri](https://pourri.com/pages/poo-pourri-and-world-of-clash-bathroom-battle-station)  In preparation for San Diego Comic-Con, ~Pourri, the creator of [Poo~Pourri](https://www.trendhunter.com/trends/premium-flushable-wipes), collaborated with mobile game developer Supercell to create an NFC-enabled Poo~Pourri pocket sprayer. This pocket sprayer was created in response to consumer habits, with half of all gamers admitting to playing in the bathroom. When tapped with an NFC-capable smartphone, the NFC-enabled pocket sprayer unlocks in-game rewards via a browser landing page for both Clash Royale and Clash of Clans. The limited-edition bottle with tap technology pairs with a Cypress Woods scent with notes of pine, cedar and fresh citrus. At the highly anticipated convention, the partnering brands will invite people to participate in an immersive, first-of-its-kind Bathroom Battlestation experience. Those who can't experience the Comic-Con Bathroom Battlestation in person also have the chance to order Battle Breeze online, while supplies last. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 26% | Activity: 34% | Freshness: 26% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Nfc-enhanced Product Engagement:** Employing NFC technology in everyday items to offer digital rewards creates a novel way for brands to enhance consumer interaction. - **Gamification in Consumer Products:** Integrating in-game rewards with physical products offers a unique cross-platform experience that appeals to gamers and enhances product loyalty. - **Event-based Product Launches:** Leveraging high-profile events for product launches can generate buzz and offer exclusive engagement opportunities that attract dedicated fanbases. ### Sectors Adopting This - **Consumer Goods:** Innovations like NFC-enabled bathroom sprays demonstrate the potential for everyday products to offer enhanced digital interactivity. - **Mobile Gaming:** The collaboration between bathroom product brands and game developers showcases the integration of physical and digital experiences within the gaming industry. - **Event Marketing:** Utilizing conventions and special events for product promotions offers immersive brand experiences that can significantly drive consumer interest. ## Related on Trend Hunter - [Two-in-One Toilet Pods](https://www.trendhunter.com/trends/potty-pods.md) - [Gamified Scent Marketing Experiences](https://www.trendhunter.com/trends/grab-the-sweet.md) - [Immersive Restroom Experiences](https://www.trendhunter.com/trends/the-refresh-room.md) - [Seasonally Spiced Bathroom Sprays](https://www.trendhunter.com/trends/poopourri-pumpkin-spice.md) - [Branded Gaming Showers](https://www.trendhunter.com/trends/gaming-shower.md) - [Uplifting Bathroom Sprays](https://www.trendhunter.com/trends/pourri-scent-of-the-year-collection.md) - [Smart Tequila Bottles](https://www.trendhunter.com/trends/smart-tequila-bottle.md) - [Premium Flushable Wipes](https://www.trendhunter.com/trends/premium-flushable-wipes.md) - [Gamer Body Wash Campaigns](https://www.trendhunter.com/trends/irish-spring-nicesmelling-gaming-shower.md)