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# Pocket-Sized Spirits
Pocket Shots Premium Drinks Let You Enjoy Boozy Beverages On the Go

By Rahul Kalvapalle | Published 2015-05-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pocket-shot
References: [prnewswire](http://www.prnewswire.com/news-releases/pocket-shot-expands-product-line-with-fresh-new-premium-spirit-flavors-279264922.html) & [pocketshot](http://www.pocketshot.com/pocket-shot/about-pocket-shot/?age-verified=82184cffad)

Pocket Shot may have already revolutionized the alcohol and spirits industry with its [single-serve alcohol pouch products](https://www.trendhunter.com/trends/portable-cocktail-packets), but it isn't resting on its laurels, instead introducing a trio of new flavors -- Peppermint Schnapps, Honey Cinnamon Canadian Whiskey and Cherry Vodka.

Each Pocket Shot consists of a [50-ml flexible stand-up pouch](https://www.trendhunter.com/trends/pax-1). This innovative packaging offers consumers the convenience of grab-and-go in a convenient and easy-to-use package. The packages themselves are 100% clear and contaminant-free, so consumers don't get anything apart from pure alcoholic goodness.

These delicious Pocket Shots are perfect for [on-the-go alcohol enjoyment](https://www.trendhunter.com/trends/patron-el-alto-mini) as they allow consumers to carry only as much drink as they require for a day or night out, rather than having to carry around heavy bottles and cans when their contents might not necessarily be exhausted.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 6% | Activity: 5% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Single-serve Alcohol Pouches:** Other companies can take inspiration from this concept and create their own single-serve alcohol pouches.
- **Flexible Stand-up Pouches:** Industries such as food, cosmetics, and personal care could benefit from using flexible stand-up pouches for their products.
- **On-the-go Convenience:** Brands across various industries can incorporate convenience and portability into their products for consumers who are always on the go.

### Industries Being Reshaped

- **Alcoholic Beverages:** Companies in the alcoholic beverages industry can explore innovative packaging designs to enhance consumer experience.
- **Food and Beverage Packaging:** Food and beverage companies can benefit from exploring more sustainable and convenient packaging options such as flexible stand-up pouches.
- **Travel and Tourism:** Businesses in the travel and tourism industry can incorporate portable and lightweight products, like single-serve alcohol pouches, to cater to their customers who are on the go.

## Related on Trend Hunter

- [Pocket-Sized Tequila Cocktails](https://www.trendhunter.com/trends/pocket-of-paradise.md)
- [Compact Peanut Butter-Flavored Spirits](https://www.trendhunter.com/trends/peanut-butterflavored-spirit.md)
- [Trial-Size Canned Whiskeys](https://www.trendhunter.com/trends/corsair-distillery-mini-cans.md)
- [Single-Use Cocktail Sachets](https://www.trendhunter.com/trends/pax.md)
- [Pocket-Sized Whiskey Shots](https://www.trendhunter.com/trends/skrewball-mini-pack.md)
- [Canned Peanut-Flavored Whiskey Servings](https://www.trendhunter.com/trends/skrewball-whiskey.md)
- [Squeezable Spiked Punches](https://www.trendhunter.com/trends/sun-ice.md)
- [Edible Cocktail Shots](https://www.trendhunter.com/trends/cocktail-shots1.md)
- [Bar-Inspired High-ABV Cocktails](https://www.trendhunter.com/trends/funkin-cocktails-double-shot.md)
