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# Reusable TPU-Based Bags
The Pockeat Stores Almost Everything and is Secure and Robust

By Justin Lam | Published 2018-12-14 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/pockeat
References: [yankodesign](http://www.yankodesign.com/2018/12/12/the-humble-food-bag-made-indispensable-and-invincible/) & [indiegogo](https://www.indiegogo.com/projects/pockeat-reusable-plastic-free-food-bag#/)

As more people move towards plastic alternatives, the Pockeat offers up a distinct design that gives the zip-lock style upgrade many reusable bags need. Crafted from BPA-free TPU, the Pockeat is completely food-safe, sturdy, lightweight, and flexible. The bag also ditches the traditional zip-lock mechanism, which is often difficult to open with dirty or wet hands, in favor of a roll-top closure that ensures all contents are leak-proof, while also providing a convenient carry handle.

The Pockeat is currently available is also fully modular, in terms of capacity, and can hold a maximum of three liters. The bag can also hold both hot and cold liquids and is purpose-built to last years, as opposed to days or weeks.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 16% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Reusable Tpu-based Bags:** Opportunity for companies to explore versatile, sustainable and customer-friendly alternative to traditional plastic bags with a roll-top closure mechanism.
- **Zip-lock Style Upgrade:** Companies can offer an innovative improvement to the traditional zip-lock mechanism, making it more convenient and easy to open.
- **Modular Capacity:** Companies can explore opportunities in modular design, offering customers an easily adjustable capacity for their bags.

### Sectors Adopting This

- **Food Packaging:** Opportunity for food packaging companies to provide leak-proof and food-safe reusable bags made from TPU.
- **Retail:** Retailers can offer Pockeat as an eco-friendly and durable alternative to traditional bags, giving customers the flexibility to customize their bags according to their needs.
- **Outdoors and Adventure:** Opportunity for companies catering to outdoors enthusiasts to market Pockeat as an all-around, leak-proof bag that can hold hot or cold liquids and last for years.

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