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# PMS Gummy Vitamins
O Positiv Launches First Gummy Vitamins For Menopause

By Grace Mahas | Published 2023-01-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pms-gummy-vitamin
References: [opositiv](https://opositiv.com/?Sg)

![PMS Gummy Vitamins](https://cdn.trendhunterstatic.com/thumbs/496/pms-gummy-vitamin.jpeg)

Women’s wellness brand [O Positiv](https://www.trendhunter.com/trends/meno) recently expanded its portfolio with the launch of the new PMS gummy [vitamin](https://www.trendhunter.com/trends/cycle-care-gummies). After the success of their hormone-free menopause relief supplement last year, the brand is expanding offerings in the category with their new [MENO](https://www.trendhunter.com/trends/o-positiv-health-meno) Gummies.

Following their mother's unfavorable experience with hormone therapy treatments for menopause, O Positiv Co-Founders Brianna and Bobby Bitton developed MENO. After noticing a lack of natural options for women on the market, they developed a safe, multi-relief supplement for women.

The first to market gummy vitamins for menopause relief have a science-backed formula which includes key ingredients such as, Ashwagandha, Black Cohosh, Chasteberry, and Vitamin B6 + D3. Together, these natural sources work to help combat common menopause symptoms including hot flashes, night sweets, mood swings, and lack of sex drive.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 47% | Activity: 73% | Freshness: 14%
- Audience gender: 10% men, 90% women
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Natural Supplements for Women's Health:** The success of O Positiv's hormone-free menopause relief supplement and PMS gummy vitamins highlights the demand for natural supplements to address women's health concerns.
- **Gummy Vitamins for Targeted Health Concerns:** The launch of O Positiv's MENO Gummies introduces the trend of gummy vitamins that target specific health concerns.
- **Science-backed Formulas for Holistic Health:** The science-backed formula of O Positiv's menopause relief gummies demonstrates the growing trend of consumers seeking natural and holistic options for their health needs.

### Industries Being Reshaped

- **Health and Wellness Industry:** The success of O Positiv's supplements highlights opportunities for companies operating in the health and wellness industry to develop natural and targeted supplements for women's health.
- **Pharmaceutical Industry:** The trend towards natural and safe supplements may disrupt the traditional pharmaceutical industry as more consumers seek alternative treatments.
- **Food and Beverage Industry:** The popularity of gummy vitamins presents opportunities for companies in the food and beverage industry to expand into the supplements market.

## Related on Trend Hunter

- [Science-Backed Menopause Relief Supplements](https://www.trendhunter.com/trends/meno.md)
- [Science-Backed PMS Gummies](https://www.trendhunter.com/trends/o-positiv.md)
- [PMS Relief Gummies](https://www.trendhunter.com/trends/sos-pms-gummies.md)
- [Menopause Relief Gummies](https://www.trendhunter.com/trends/menopause-relief-gummies.md)
- [PMS Relief Gummies](https://www.trendhunter.com/trends/pms-relief-gummies.md)
- [Fruity Hormone-Normalizing Gummies](https://www.trendhunter.com/trends/suku-vitamins-pms.md)
- [Menopause Support Supplements](https://www.trendhunter.com/trends/o-positiv-health-meno.md)
- [Menopause Symptom-Alleviating Supplements](https://www.trendhunter.com/trends/mellow-menopause.md)
- [Hormone Support Gummies](https://www.trendhunter.com/trends/hormone-support-gummies.md)
