# Delicately Sweet Honey Gins Plymouth Honey Adds Complexity to the Distillery's Signature Spirit By Michael Hemsworth | Published 2025-05-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/plymouth-honey References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2025/05/plymouth-gin-debuts-honey-flavour/) & [plymouthgin](https://www.plymouthgin.com/en/)  [Plymouth Honey](https://www.trendhunter.com/trends/bees-knees-cocktail-courier-kit) has been announced by Pernod Ricard-owned Plymouth Gin as a new expression that builds on the distillery's prowess with its signature spirit for curious enthusiasts alike to try out. The spirit starts off with the brand's original recipe from 1793 for a keen attention to authenticity and is paired with honey to incorporate delicately sweet tasting notes. The spirit is thus reported to have golden [honey and vanilla tasting notes](https://www.trendhunter.com/trends/cranberry-ginger-blossom-honey) that evolve into juniper and citrus notes on the finish. Bottled at a 41.2% ABV, the gin is arriving this June in bottles priced at €42. Global Brand Director Toni Ingram commented on Plymouth Honey saying, "Honey has surged in popularity across many spirit categories, however, very few have taken on the challenge in gin. We have and we are sure it will create a buzz. Our consumers are increasingly interested in exploring [innovative flavour profiles](https://www.trendhunter.com/trends/ginuary). What better than with an exciting new flavoured gin that uses the highest quality ingredients and remains true to the tradition behind the timeless taste of Plymouth Gin?” ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 46% | Activity: 50% | Freshness: 41% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Innovative Flavored Gin:** The introduction of honey-infused gin highlights a growing interest in unique, sophisticated flavor profiles in the spirit industry. - **Authenticity in Alcohol:** A return to using historical recipes coupled with contemporary twists like honey infusion shows a trend towards authenticity-driven innovation. - **Gourmet Spirit Experiences:** Gin offerings that emphasize gourmet ingredients such as honey reflect an emerging trend for premium, food-inspired spirits. ### Sectors Adopting This - **Alcoholic Beverages:** The alcoholic beverage industry is witnessing a resurgence in creative infusions, allowing brands to differentiate their products and appeal to adventurous consumers. - **Premium Spirits:** The premium spirits industry is embracing complex flavor combinations, driven by consumer demand for luxurious and unique tasting experiences. - **Craft Distilling:** Craft distilling is leveraging historical authenticity and modern flavor innovation, as seen in the unique infusion of honey in gin recipes. ## Related on Trend Hunter - [Honey-Flavored Cocktail Kits](https://www.trendhunter.com/trends/bees-knees-cocktail-courier-kit.md) - [Honey-Infused Canned Cocktails](https://www.trendhunter.com/trends/gin-lemon-cocktail.md) - [Celebratory Honey-Infused Gins](https://www.trendhunter.com/trends/keepr.md) - [Honey-Infused Gins](https://www.trendhunter.com/trends/honey-infused-gin.md) - [Fruity-Floral Gin Releases](https://www.trendhunter.com/trends/peach-rose-gin.md) - [Balanced Honey-Infused Liqueurs](https://www.trendhunter.com/trends/hard-honey-liqueur.md) - [Handcrafted Fruit-Forward Gins](https://www.trendhunter.com/trends/whitley-neill-gins.md) - [Honey-Barrel Bourbon Releases](https://www.trendhunter.com/trends/green-river-honey.md) - [Natural Honey-Flavored Vodkas](https://www.trendhunter.com/trends/absolut-hunni.md)