# Plus-Size Vintage Bloggers This Blogger Helps Plus-Size Women Find Stylish Vintage Clothing By Katherine Pendrill | Published 2015-12-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/plussize-vintage References: [ursamajor](http://ursamajor.ca/) '[Ursa](https://www.trendhunter.com/trends/forest-water-hyaluronic-serum) Major+' is a Toronto-based fashion blog that highlights [plus-size vintage clothing](https://www.trendhunter.com/trends/margherita-maccapani-missoni). For many plus-size shoppers, finding vintage clothing that fits properly can be a frustrating task. This blog provides a platform for plus-size women to find stylish secondhand duds. Ursa Major+ is run by a Toronto-based blogger named Amarina. Amarina originally entered the fashion world with her own line of plus-size jewelry. Now Amarina runs Ursa Major+, which is an online clothing store and blog dedicated to showcasing vintage clothing in sizes 14 and up. In addition to helping women find plus-size vintage pieces, she has also partnered with the Canadian label 'Untitled & Co.' to help fill the void of plus-size streetwear. Amarina's blog and clothing collection demonstrate that [plus size bloggers](https://www.trendhunter.com/trends/what-should-i-wear) have a growing influence in many different parts of the fashion industry, including the demand for vintage clothing. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 17% | Activity: 16% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Growing Influence of Plus Size Bloggers:** Opportunity for fashion brands to collaborate with influential plus size bloggers to expand their reach and cater to the demand for inclusivity in the industry. - **Rise of Plus Size Vintage Fashion:** Potential for fashion retailers to tap into the market for plus size vintage clothing and offer stylish options for plus-size shoppers. - **Expansion of Plus Size Streetwear:** Disruptive innovation opportunity for streetwear brands to partner with plus size bloggers and create fashionable streetwear collections for larger sizes. ### Industries Being Reshaped - **Fashion Retail:** Fashion retailers can leverage the growing influence of plus size bloggers and offer a wider range of sizes and styles, including vintage clothing. - **Online Retail:** Opportunity for online retailers to create dedicated platforms for plus size fashion, providing a curated selection of vintage and trendy clothing for larger sizes. - **Jewelry and Accessories:** Jewelry and accessory brands can collaborate with plus size bloggers to create inclusive collections that complement the growing demand for plus size vintage and streetwear fashion. ## Related on Trend Hunter - [Size-Inclusive Shirt Collections](https://www.trendhunter.com/trends/curve-by-the-shirt-company.md) - [Romantic Size-Inclusive Intimates](https://www.trendhunter.com/trends/gabi-gregg.md) - [Timeless Knit Apparel](https://www.trendhunter.com/trends/mudana-clothing.md) - [Lifestyle Influencer-Backed Lines](https://www.trendhunter.com/trends/nara-smith-2.md) - [Inclusive Bewitching Capsules](https://www.trendhunter.com/trends/hocus-pocus-apparel-collection.md) - [Inclusive Denim Campaigns](https://www.trendhunter.com/trends/torrid-jeans-for-life.md) - [Personalized Fashion Advice Tools](https://www.trendhunter.com/trends/urban-stylers.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Gen X-Targeted Fashion Labels](https://www.trendhunter.com/trends/regalo-studios.md)