# Upcycled Superfruit Sunscreens Le Prunier Plumscreen is Made with Antioxidant-Rich Upcycled Plums By Laura McQuarrie | Published 2021-08-06 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/plumscreen References: [byrdie](https://www.byrdie.com/high-tech-sunscreen-formulas-5190810) & [leprunier](https://leprunier.com/products/plumscreen-spf-31-sunscreen-pa) Plumscreen was created as a highly effective and aesthetically pleasing sunscreen that offers protection with [non-nano zinc oxide](https://www.trendhunter.com/trends/future-fluid). The product gets its name from the inclusion of a patent-pending Plum Superfruit Complex, which taps into the power of an antioxidant-packed fruit that's upcycled from a 100-year-old family farm. The skin-caring complex is beneficial for [protecting collagen from pollution](https://www.trendhunter.com/trends/mineral-priming-lotion), blue light and UV damage, all the while shielding from DNA-damaging free radicals. The formula leaves behind no white residue and it's [reef-safe](https://www.trendhunter.com/trends/saltyface-daily-sun-shield-mineral-sunscreen) with low zinc levels, unlike many other protective sun care products that rely on the large amounts of mineral or chemical ingredients. Plumscreen promises to be particularly appealing to consumers who experience acne, sensitivities or allergies, since it's such a clean and simple solution. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 50% | Activity: 48% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Upcycling Beauty Products:** There is an opportunity for developing beauty products that use upcycled ingredients that offer dual benefits, such as skin protection and waste reduction. - **Antioxidant-packed Beauty Products:** There is an opportunity for creating skincare products that use antioxidant-rich ingredients to protect against environmental stressors and promote healthy skin. - **Natural and Simple Skincare:** There is an opportunity for developing skincare products that use simple, clean ingredients to cater to consumers with sensitivities or allergies. ### Who This Affects Most - **Beauty and Personal Care:** This industry can leverage plumscreen technology to create sustainable and effective beauty products with upcycled ingredients and skin protection. - **Organic Farming:** This industry can benefit from the upcycling of plums and other fruits that are rich in antioxidants and can provide benefits beyond traditional uses. - **Health and Wellness:** This industry can utilize the potential of plumscreen and other antioxidant-rich ingredients to develop a range of products targeted towards promoting healthy skin and protecting against environmental stressors. ## Related on Trend Hunter - [Peach-Inspired Mineral Sunscreens](https://www.trendhunter.com/trends/natives-sunscreens.md) - [Clean Tone-Inclusive Sunscreens](https://www.trendhunter.com/trends/youthscreen.md) - [Brightening Prebiotic Sunscreens](https://www.trendhunter.com/trends/glow-mineral-sunscreen.md) - [Anti-Aging Sunscreen Formulas](https://www.trendhunter.com/trends/antiaging-sunscreen1.md) - [SPF-Primer Hybrids](https://www.trendhunter.com/trends/multimodal-sheer-mineral-sunscreen.md) - [Zinc-Infused SPF Launches](https://www.trendhunter.com/trends/future-fluid.md) - [Plant-Based Sun Protectors](https://www.trendhunter.com/trends/plantbased-sun-protectors.md) - [Tulip-Infused Whipped Balms](https://www.trendhunter.com/trends/tulipscreen.md) - [Multi-Functional Moisturizing Sunscreens](https://www.trendhunter.com/trends/mineral-moisturizing-sunscreen.md)