# Fiber-Rich Gut Health Shots These Plenish Drinks Boast Fiber and Gut-Friendly Ingredients By Michael Hemsworth | Published 2026-04-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/plenish-drinks References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/66469/plenish-targets-uk-fibre-gap/) & [plenishdrinks](https://www.plenishdrinks.com)  These new Plenish drinks have been launched by the brand in the UK to built on the popularity of foods and beverages that will support [good gut health](https://www.trendhunter.com/trends/biomel-love-your-gut-protein-drinks). The drinks range starts off with the [Fibre Shots](https://www.trendhunter.com/trends/fibre-up-soft-drinks), which contain five-gams of fiber in each serving alongside a refreshing blend of cold-pressed ginger, lime and mint. The brand is also introducing the [Ultra Turmeric Shot](https://www.trendhunter.com/trends/raw-turmeric-procollagen-shot) that comes in with 29-grams of cold-pressed turmeric per serving and will help to combat inflammation with additional benefits to boot. The drinks each come packaged in multi-serve bottles to accommodate consumption from home. The new Plenish drinks respond to the popularity of health elixirs that enable consumers to catch up on their healthy lifestyle preferences in a quick, potent way. ## Trend Insights (Trend Hunter) - Score: 7.7/10 - Popularity: 77% | Activity: 81% | Freshness: 72% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Fiber-rich Functional Shots:** High-potency, fiber-forward single-serve formulations create opportunities for novel consumption occasions and product differentiation within the beverage market. - **Cold-pressed Botanical Blends:** Cold-pressed ginger, turmeric and herb combinations preserve bioactive compounds, enabling claims of higher efficacy and premium positioning. - **Multi-serve Health Bottles:** Multi-serve packaging that supports at-home, repeat consumption opens possibilities for subscription models and sustained daily dosing formats. ### Where This Applies - **Packaged Beverage Industry:** The rise of concentrated functional elixirs is shifting category dynamics toward ingredient-led differentiation and specialized supply chains. - **Nutraceuticals and Supplements:** Convergence of drinkable formats with supplement benefits is expanding the market for ingestible, regulated health products outside traditional pill forms. - **Foodservice and Retail Grocery:** Growing consumer demand for gut-health offerings is reshaping shelf placement and on-premise beverage menus to prioritize functional shots and multi-serve options. ## Related on Trend Hunter - [Functional Kefir Shots](https://www.trendhunter.com/trends/functional-kefir.md) - [Probiotic-Rich Juice Shots](https://www.trendhunter.com/trends/pressed-gut-biome.md) - [Minimal-Ingredient Protein Powders](https://www.trendhunter.com/trends/plenish-plant-based-protein-powder.md) - [Multivitamin Wellness Shots](https://www.trendhunter.com/trends/suja-organic.md) - [Replenishing Wellness Pop-Ups](https://www.trendhunter.com/trends/ritual-room.md) - [Triple-Sourced Ginger Shots](https://www.trendhunter.com/trends/plenish-ultra-ginger.md) - [Multivitamin Wellness Shots](https://www.trendhunter.com/trends/multivitamin-wellness-shots.md) - [Sugar-Free Alt Milks](https://www.trendhunter.com/trends/zero-sugar-oat-drink.md) - [Gut Health Booster Shots](https://www.trendhunter.com/trends/gut-health-booster.md)