# Temporary Urban Greenery Plaza Movil Creates Pop-Up Parks in Buenos Aires By Christopher DeLuca | Published 2011-05-26 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/plaza-movil References: [springwise](http://www.springwise.com/lifestyle_leisure/plazamovil/) & [designopatagonia.ar](http://www.designopatagonia.com.ar/wp/) Plaza Movil is a remarkably ingenious concept for bringing some much needed [green space to the urban environment](https://www.trendhunter.com/trends/greenpublic) and encouraging interaction amongst city dwellers: the concept is to move in [temporary playgrounds](https://www.trendhunter.com/trends/radius-transformation-pavilion) and green greenery, shutting down streets on weekends and holidays. Plaza Movil, which will be launching in Buenos Aires, is a smart idea because it accommodates the reality of that motorist use the roads during the week, with the desire for more green space. Plaza Movil is an ideal project to spur a wider public dialogue about the role that cars play in planning the layout of a city and the amount of green space. Plaza Movil draws upon the idea of [temporary installations](https://www.trendhunter.com/trends/vert-installation) that work as a bonus to the experience of living in an urban space. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 4% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Temporary Urban Greenery:** The concept of temporary urban greenery is a disruptive innovation opportunity to bring green spaces to urban environments and encourage interaction among city dwellers. - **Pop-up Parks:** Creating pop-up parks in urban areas presents a disruptive innovation opportunity to provide temporary green spaces and enhance the urban experience. - **Car-free Urban Spaces:** Developing car-free urban spaces on weekends and holidays offers a disruptive innovation opportunity to reclaim streets for temporary playgrounds and greenery, fostering a more livable and sustainable city. ### Industries Being Reshaped - **Urban Planning:** The urban planning industry can leverage the concept of temporary urban greenery to reimagine and design cities that prioritize green spaces and promote community engagement. - **Public Parks and Recreation:** The public parks and recreation industry can explore the implementation of pop-up parks as a way to expand access to green spaces, especially in densely populated urban areas. - **Sustainable Transportation:** The sustainable transportation industry can contribute to the development of car-free urban spaces, supporting the shift towards alternative modes of transport and creating more sustainable cities. ## Related on Trend Hunter - [Artfully Made Floating Plazas](https://www.trendhunter.com/trends/aquapraa.md) - [Floating Amazon Plaza](https://www.trendhunter.com/trends/the-aquapraa.md) - [Urban Greening Platforms](https://www.trendhunter.com/trends/urban-green.md) - [Floating Cultural Plazas](https://www.trendhunter.com/trends/aquapraca.md) - [Space-Saving Urban Mobility Systems](https://www.trendhunter.com/trends/project-doro.md) - [Park-Covered Structural Buildings](https://www.trendhunter.com/trends/ola-palermo.md) - [Weekend Excursion City Vehicles](https://www.trendhunter.com/trends/playbox-urban-mobility.md) - [Urban Roofscape Projects](https://www.trendhunter.com/trends/central-yards.md) - [Urban Greening Infrastructure](https://www.trendhunter.com/trends/greenpublic.md)