# Hipster Plastic Bottle Couture The PLAYBACK Clothing Line was Inspired by Al Gore's Documentary By Erin Fox | Published 2013-01-25 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/playback References: [roozt](http://www.roozt.com/index.php?vID=PLAYBACK-Clothing) & [playbackclothing](http://www.playbackclothing.com/) Once a plastic bottle is used and properly recycled, it makes its way to a landfill; PLAYBACK Clothing is making its mission to take those discarded bottles and reuse them to make high-end fabrics for a hipster-inspired clothing line. PLAYBACK was created after Al Gore's 'Inconvenient Truth' went viral. PLAYBACK uses the [most environmentally friendly and sustainable yarns](https://www.trendhunter.com/trends/unifi) in the business. The clothing line features a series of t-shirts and sweaters for both men and women. To date, PLAYBACK has saved over 3.3 million plastic bottles from landfills across the United States of America. From salt and pepper colors to vibrant color blocks, this brand is nothing shy of where the fashion industry is heading. **Contact Information** Playback Clothing [website](http://www.playbackclothing.com/) Playback Clothing [Facebook](https://www.facebook.com/PLAYBACKCLOTHING) Playback Clothing [Twitter](https://twitter.com/PlaybackClothes) ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 55% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Key Themes Behind This Trend - **Sustainable Fashion:** PLAYBACK Clothing's use of recycled plastic bottles to make high-end fabrics showcases the growing trend of sustainable fashion. - **Circular Economy:** PLAYBACK Clothing's recycling of plastic bottles into fabrics demonstrates the potential of a circular economy, where waste is turned into valuable resources. - **Ethical Manufacturing:** PLAYBACK Clothing's focus on environmentally friendly and sustainable yarns reflects the rising trend of ethical manufacturing in the fashion industry. ### Where This Applies - **Fashion:** The fashion industry can explore the disruptive innovation opportunity of incorporating recycled materials, like plastic bottles, into their production processes. - **Sustainability:** Sustainability-focused industries can benefit from PLAYBACK Clothing's example of repurposing waste materials and creating value through sustainable practices. - **Manufacturing:** Manufacturing industries can explore innovative ways of reducing waste and embracing circular economy principles, as demonstrated by PLAYBACK Clothing. ## Related on Trend Hunter - [Recycled Carbon-Made Jackets](https://www.trendhunter.com/trends/lululemon-3.md) - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Eco-Friendly Polyester Materials](https://www.trendhunter.com/trends/unifi.md) - [Plastic-Free Compostable Sportswear](https://www.trendhunter.com/trends/organic-athletic.md) - [Sustainable Yacht Crew Uniforms](https://www.trendhunter.com/trends/national-marine-suppliers.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md) - [Sustainable Warm Parka Designs](https://www.trendhunter.com/trends/stormshadow-parka.md) - [Biobased Clothing Collections](https://www.trendhunter.com/trends/c-collection.md)