# Beer Bottle Clothing Playback Clothing Creates Eco-Friendly, Sustainable Garments By Jacqueline Parrish | Published 2009-09-30 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/playback-clothing References: [shop.playbackclothing](http://shop.playbackclothing.com/ProductDetails.asp?ProductCode=5001B-W) & [shop.playbackclothing](http://shop.playbackclothing.com/Prohttp://en.wikipedia.org/wiki/Environmentally_friendly) PlayBack Clothing is the latest garment manufacturing and design company to jump on the eco-friendly band wagon. The difference between other [eco-friendly clothing companies](https://www.trendhunter.com/trends/earthytweens) and PlayBack Clothing, is that, while other companies use fibers such as bamboo and cotton, thereby claiming to have an eco-friendly line, PlayBack Clothing actually uses [recycled materials as their fabric](https://www.trendhunter.com/trends/regeneration-nation). Every t-shirt and sweat-shirt that is designed and created at PlayBack Clothing are made from 65% [recycled polyester from PET bottles](https://www.trendhunter.com/trends/patagonia-retrox-jacket) and 35% recycled cotton. PlayBack Clothing’s apparel comes in a fun variety of names such as Beer Bottle Brown, Soda Bottle Green and Water Cooler Blue. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 57% | Activity: 12% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Fashion:** Disruptive innovation opportunity: Develop new sustainable materials and manufacturing processes for eco-friendly garments. - **Recycled Materials:** Disruptive innovation opportunity: Create innovative uses for recycled materials in clothing production and design. - **Circular Economy:** Disruptive innovation opportunity: Implement circular economy principles in the fashion industry to reduce waste and promote recycling. ### Where This Applies - **Fashion Manufacturing:** Disruptive innovation opportunity: Incorporate recycled materials into fashion manufacturing processes to create sustainable and eco-friendly garments. - **Sustainable Fashion:** Disruptive innovation opportunity: Develop new business models and supply chains to support the growing demand for sustainable fashion. - **Recycling Industry:** Disruptive innovation opportunity: Innovate recycling processes to efficiently convert PET bottles and other waste materials into usable textiles for garment production. ## Related on Trend Hunter - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Eco-Minded Denim Capsules](https://www.trendhunter.com/trends/bayeas.md) - [Eco-Friendly Polyester Materials](https://www.trendhunter.com/trends/unifi.md) - [Sustainable Yacht Crew Uniforms](https://www.trendhunter.com/trends/national-marine-suppliers.md) - [Biobased Clothing Collections](https://www.trendhunter.com/trends/c-collection.md) - [Sustainable Performance Apparel](https://www.trendhunter.com/trends/craft-sportswear.md) - [Adventurer-Focused Sustainable Apparel](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear.md) - [Eco Reusable Bottles](https://www.trendhunter.com/trends/anew.md)