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# Clickable Musical Instruments
'Play the Piano' is an Interactive Keyboard on YouTube Made for Jamm

By Vittoria Natarelli | Published 2010-07-19 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/play-the-piano
References: [designtaxi](http://www.designtaxi.com/news/32434/Play-the-Piano-on-YouTube/) & [kokokaka](http://www.kokokaka.com/)

‘Play the Piano’ is the fix for your keyboard craving while you’re not with your beloved keyboard.

Created by the Swedish interactive agency Kokokaka, this [YouTube](https://www.trendhunter.com/trends/playables) video lets you play your own tune by clicking the keys on the keyboard. It does not have the same abilities as your keyboard, but it is a good way to make a melody in a hurry. Play the Piano is a cool use of both YouTube and interactive technology and has people quite excited—who knows what could be next for YouTube?

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 28% | Activity: 68% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### What's Driving This Trend

- **Interactive Youtube Videos:** Creating interactive experiences within YouTube videos opens up opportunities for immersive and engaging content creation.
- **Virtual Instruments:** The development of clickable musical instruments within digital platforms provides a convenient and accessible way for people to explore and create music.
- **Integration of Technology in Music:** The integration of technology in music allows for unique and innovative ways to interact and engage with musical instruments.

### Who This Affects Most

- **Digital Entertainment:** The digital entertainment industry can leverage interactive YouTube videos to offer new and captivating experiences to users.
- **Music Production:** The music production industry can explore the creation of virtual instruments on digital platforms to enhance accessibility and creativity in music making.
- **Technology and Music:** The technology and music industry can collaborate to develop and integrate advanced technologies into traditional musical instruments, creating disruptive and transformative musical experiences.

## Related on Trend Hunter

- [Mini Illuminated Digital Pianos](https://www.trendhunter.com/trends/smart-portable-piano.md)
- [Mobile Piano Simulators](https://www.trendhunter.com/trends/piano-widget.md)
- [Hexagonal Music Composition Keyboards](https://www.trendhunter.com/trends/music-composition-keyboard.md)
- [Connected Musical Chord Keyboards](https://www.trendhunter.com/trends/chord-machine-akt01.md)
- [Touchscreen Grand Pianos](https://www.trendhunter.com/trends/porochista.md)
- [Digital Motion-Sensing Pianos](https://www.trendhunter.com/trends/roli-piano.md)
- [Time-Based Music Makers](https://www.trendhunter.com/trends/chrono-piano.md)
- [Musical Instrument Pet Feeders](https://www.trendhunter.com/trends/pet-piano.md)
- [Text-Converting Keyboards](https://www.trendhunter.com/trends/casiotone-cts1000v-keyboard.md)
