# Street Art Card Games UNO Created a Plastic-Free Card Deck with Shepard Fairey By Laura McQuarrie | Published 2021-08-07 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/plastic-free-card-deck References: [designtaxi](https://designtaxi.com/news/415100/UNO-Teams-Up-With-Shepard-Fairey-For-Plastic-Free-Deck-Will-You-OBEY-The-Rules/) & [instagram](https://www.instagram.com/p/CR7BJj0sYmc/?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI) UNO is celebrating a series of artists with special card decks and its latest creation with street artist Shepard [Fairey](https://www.trendhunter.com/trends/shepard-fairey-1) is the first plastic-free card deck of the bunch. Made with sustainable, recycled and recyclable materials, this card game supports the brand's vision to reach the use of "100% recycled, recyclable or bio-based plastic materials across all products and packaging by 2030." On social media, [Mattel](https://www.trendhunter.com/trends/uno-x-kartell-deck) is giving away 10 signed copies of the plastic-free UNO card decks. Additionally, a donation is being made by UNO to support the ocean protection nonprofit [Ocean Conservancy](https://www.trendhunter.com/trends/new-landscapes-collection) on Fairey's behalf. The deck from the Artiste Series features a famous work of art by Fairey and a bold street art style. Unlike other decks, this one has no plastic trays or cellophane wrapping and the cards showcase environmentally designed themes. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 57% | Activity: 45% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Sustainable Card Games:** Creating card decks with sustainable materials and environmentally designed themes for a plastic-free future. - **Art-inspired Card Games:** Partnering with artists to create special edition card decks featuring famous works of art and unique design styles. - **Social Media Giveaways:** Using social media to promote and give away special edition card decks to engage with audiences and increase brand awareness. ### Where This Applies - **Toy and Game Industry:** Innovating on traditional card games and incorporating sustainable materials to appeal to eco-conscious consumers. - **Art Industry:** Collaborating with artists to create unique, art-inspired card decks that showcase their works and expand their audience. - **Marketing and Advertising Industry:** Leveraging social media giveaways and partnerships with non-profits to increase brand awareness, engagement, and social responsibility. ## Related on Trend Hunter - [Exclusive Card Game Decks](https://www.trendhunter.com/trends/uno-x-kartell-deck.md) - [Illustrative Artist-Collaborative Card Games](https://www.trendhunter.com/trends/shantell-martin-1.md) - [Special Edition Card Games](https://www.trendhunter.com/trends/takashi-murakami-2.md) - [Photographer-Collab Card Games](https://www.trendhunter.com/trends/artiste-series.md) - [Celebrity Vibrant Card Games](https://www.trendhunter.com/trends/billie-eilish-uno-deck.md) - [Art-Inspired Collectibles](https://www.trendhunter.com/trends/the-mattel-x-moma.md) - [Card Game Playful Apparel](https://www.trendhunter.com/trends/wind-and-sea-x-uno.md) - [Pizza Game Card Collaborations](https://www.trendhunter.com/trends/branded-uno-deck.md) - [Magic-Themed Card Decks](https://www.trendhunter.com/trends/uno-harry-potter.md)